Salsify

Account Executive

• Hunt for new opportunities externally and employ a proven sales process that builds business value, evangelizes Salsify with the support of our internal champions and close new revenue contracts.
• Identify and penetrate new global enterprise accounts through aggressive prospecting, networking, and MEDDPIC foundational selling.
• Develop and drive thoughtful strategic sales plan including maintaining a robust pipeline while forecasting accordingly.
• Map out complex organizational structures to identify key influencers and C-suite decision-makers.
• Lead the entire sales process, from initial cold outreach to final contract negotiation, ensuring our value proposition aligns with the client’s global business objectives.
• Work cross-functionally with Salsify’s key internal teams, including sharing updates with the executive team, feeding information to the product/engineering team to help influence the product roadmap.
• Stay ahead of industry trends and competitor moves to position Salsify as the gold standard.

Strategic Account Executive – Hunter

Content Manager

• Develop and execute a comprehensive B2B content calendar and strategy, designed to solidify our brand as the definitive authority in the space.
• Support the advanced stages of the content marketing process — from predictive trend research and ideation to publication, promotion, measurement, and revenue-impact optimization.
• Create elite, deeply researched thought-leadership content, including comprehensive whitepapers, trend reports, and strategic blogs that capture enterprise executive attention and drive high-quality pipeline.
• Copy edit and refine core content assets to ensure flawless delivery that adheres to an advanced brand voice, tone, and rigorous editorial guidelines.
• Write authoritative, high-conversion video scripts and multimedia narratives that translate complex enterprise ecommerce concepts into engaging, digestible content.
• Structure and optimize all digital assets to ensure maximum visibility across traditional search engines (SEO) and emerging AI-driven answer engines and LLMs (AEO).
• Conduct high-level interviews with internal and external C-suite executives and industry subject matter experts (SMEs) to extract proprietary insights, data, and market trends.
• Track and report on content performance and attribution metrics, collaborating with marketing leadership to assess effectiveness, identify optimization opportunities, and ensure content initiatives meet strict key performance indicators (KPIs).

B2B Content Marketing Manager

Project Manager

• Manage all aspects of implementation projects for both packaged and custom configuration and/or integration services for core and enterprise customers.
• Ensure all project records and artifacts reflect customer goals and project scope, as well as updated progress and status.
• Develop an understanding of the Salsify product and advise customers in gathering the required data/requirements needed to configure their Salsify platform.
• Use a streamlined approach with customers to deliver valuable, sustainable solutions that generate customer trust in Salsify.
• Prepare and communicate across teams to deliver results within packaged and custom project plans, recognizing and communicating risk.
• Report on project status to relevant stakeholders, tracking project progress, issues/risks, and mitigation plans.
• Collaborate with management to drive resolution, including customer negotiation and alignment.

Network Delivery Project Manager

Business Development Rep

• Learn Salsify’s ROI, value proposition and customer stories to create intrigue in our prospects and develop solid business conversations through cold outreach
• Leverage sales and industry best practices to identify and qualify our next ideal customer
• Execute on outbound prospecting techniques and qualifying leads at a pace and quality to consistently hit and exceed monthly goals
• Log activity consistently and reliably in the CRM tool - Salesforce
• Collaborate with Account Executive team to develop territory strategy and strengthen a highly convertible pipeline
• Execute successful follow up on marketing tasks such as webinars, campaigns, and qualified contacts a weekly basis

Business Development Representative

Social Media Manager

• Develop, launch, and manage a cutting-edge social media strategy for a B2B software-as-a-service (SaaS) company to drive brand awareness, community building, and lead generation.
• Oversee community management and growth on LinkedIn and other relevant social media channels by implementing audience development strategies and executing engagement initiatives to build an engaged, loyal audience.
• Establish and curate a social media content calendar for LinkedIn and other relevant social media channels, collaborating with cross-functional teams and external partners to support marketing campaign success.
• Ideate, produce, and publish written content on social media, such as posts, polls, newsletters, and articles, as well as multimedia content like graphics and videos, continually experimenting with new formats to drive audience engagement and conversion.
• Develop and drive an executive thought leadership program, collaborating with key leaders to help them manage their social media presence, to help them optimize their personal brands for greater reach and influence.
• Implement a social search optimization (SSO) process to drive organic search rankings across LinkedIn and other relevant social media channels.
• Establish a social listening program to monitor competitor and category conversations to bring forward timely insights that shape our social media strategy and help us lead category conversations.
• Establish a performance measurement, reporting, and optimization processes to ensure our social media strategy stays ahead of the latest industry shifts, trends, and technologies.

Social Media Marketing Manager

• Identify, manage, and execute new business and upsell opportunities within network accounts
• Plan and execute formal activities with retailers and distributors
• Identify key influencers and establish relationships to grow ARR
• Manage Executive relationships within assigned account base
• Influence and execute an account success plan with stakeholders
• Maintain understanding of customer-centric selling and tools for opportunities
• Collaborate with sales engineering, retail success, services & operations, and renewal managers
• Stay updated with industry trends and competitive landscape

Strategic Account Executive – Hunter

B2B Content Marketing Manager

Network Delivery Project Manager

Business Development Representative

Social Media Marketing Manager

Senior Network Account Executive