Content Marketing Manager

• Develop a comprehensive thought leadership strategy for 4-5 key profiles at saas.group
• Create and publish founder-focused content that generates quality M&A leads
• Establish strong internal connections and build or expand external network in the SaaS M&A ecosystem
• Responsible for entire content strategy from conception to execution, transforming internal projects, success stories, and case studies into valuable content
• Produce diverse content formats: long-form guides, social media posts, videos, and newsletters tailored to attract founders
• Collaborate with Head of Growth, CMO, founding team and M&A team to publish and distribute content organically and via potential ads
• Participate in and contribute to relevant communities (LinkedIn, Reddit, X, Slack, Whatsapp) and possibly build a closed saas.group community for SaaS bootstrap founders
• Establish saas.group leaders as recognized industry voices through content calendars, ghostwriting, and content repurposing
• Build and nurture a professional network; attend industry events, conferences, and podcasts; support Head of Growth on live events and podcasts

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