Demand Generation - Grow sales pipeline and new revenues for service provider products through demand generation campaigns including webinars, collateral, promotions, field events, digital marketing, and sales outreach.
Adapt RingCentral campaigns for our partners and manage execution through their marketing teams.
Marketing Enablement - Leverage existing RingCentral marketing materials and coordinate relevant toolkits of collateral that empower our partners to run programmatic inbound lead generation.
Marketing Planning - Drive marketing commitments from our partners through detailed marketing plans that deliver tangible returns in lead and opportunity generation.
Sales Enablement - Enable RingCentral sales teams to conduct cross-country product training on sales best practices and playbooks.
Serve as a liaison between sales and extended RingCentral Marketing team to provide updates on latest offerings, promotions, activities, and trends.
Product Release and Launches - Adapt RingCentral content for service provider-specific offers. Conduct customer and market research and provide input to product teams for new feature development.
Marketing Enablement - Allocate marketing development funds and maintain responsibility to justify return on investments. Work with partners to understand their marketing needs and galvanize their marketing efforts to promote RingCentral’s portfolio.
Content Marketing - Create compelling propositions, thought leadership and product marketing collaterals to build awareness in the country with/through partners.
Carrier Relationship Management - Build strong working relationships with our partners across segments and regions. Build influence and win mindshare with key marketing stakeholders.
Requirements
Bachelor's degree.
7+ years of marketing experience.
Demonstrated knowledge of the Australian region with main focus on UCaaS and CCaaS.
Experience marketing SaaS or cloud services.
Experience working with cross-functional teams.
Strategic alliance experience in partner marketing.
Excellent written, verbal, and presentation skills.
Solid project management capability.
Self-motivated individual capable of working in a fast-paced, dynamic environment.
Detail and results oriented; skilled at both planning and hands-on execution.