Rho

Product Marketing Manager

Rho

full-time

Posted on:

Origin:  • 🇺🇸 United States • New York

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Salary

💰 $140,000 - $160,000 per year

Job Level

Mid-LevelSenior

About the role

  • Report to Rho’s Product lead and act as the first Product Marketing Manager
  • Own how products are positioned, packaged, and launched; partner with Product, Sales, and Marketing
  • Drive product launches: shape positioning, validate messaging, and lead GTM plans for new product pillars and features
  • Own Rho’s monthly product communications—emails, in-app release notes, and blog posts
  • Develop positioning and messaging frameworks that resonate with founders
  • Source and publish case studies, testimonials, and ROI proof to validate Rho’s impact
  • Shape how new features are bundled and packaged for go-to-market
  • Stay plugged into startup culture and founder workflows to ensure Rho’s voice aligns with customer needs

Requirements

  • 3–6+ years of product marketing experience, ideally at a SaaS or fintech company
  • Proven success in leading product launches, from positioning to GTM execution
  • Strong storytelling and writing skills, able to distill technical features into customer value
  • Familiarity with founder and early-stage startup culture
  • Comfortable being the first PMM: scrappy, execution-oriented, and excited to shape the function
  • Are you legally authorized to work in the US for any employer? (application question)
  • Will you now or in the future require visa sponsorship? (application question)
  • Are you willing and able to work from your local office 5 days/week? (application question)