Salary
💰 $140,000 - $160,000 per year
About the role
- Report to Rho’s Product lead and act as the first Product Marketing Manager
- Own how products are positioned, packaged, and launched; partner with Product, Sales, and Marketing
- Drive product launches: shape positioning, validate messaging, and lead GTM plans for new product pillars and features
- Own Rho’s monthly product communications—emails, in-app release notes, and blog posts
- Develop positioning and messaging frameworks that resonate with founders
- Source and publish case studies, testimonials, and ROI proof to validate Rho’s impact
- Shape how new features are bundled and packaged for go-to-market
- Stay plugged into startup culture and founder workflows to ensure Rho’s voice aligns with customer needs
Requirements
- 3–6+ years of product marketing experience, ideally at a SaaS or fintech company
- Proven success in leading product launches, from positioning to GTM execution
- Strong storytelling and writing skills, able to distill technical features into customer value
- Familiarity with founder and early-stage startup culture
- Comfortable being the first PMM: scrappy, execution-oriented, and excited to shape the function
- Are you legally authorized to work in the US for any employer? (application question)
- Will you now or in the future require visa sponsorship? (application question)
- Are you willing and able to work from your local office 5 days/week? (application question)