Replit

Content Marketing Manager

Replit

full-time

Posted on:

Origin:  • 🇺🇸 United States • California

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Salary

💰 $160,000 - $220,000 per year

Job Level

SeniorLead

About the role

  • Build Replit’s content engine: write, experiment, iterate, and scale content production
  • Own end-to-end content strategy aligned to customer growth and acquisition goals
  • Partner with product, growth, sales, and community teams to turn launches, customer stories, and product insights into standout content
  • Research the B2C and B2B buyer journey and write/edit high-quality content across formats (landing pages, product explainers, customer stories, blog posts, sales collateral, newsletters) that drive traffic and adoption
  • Build and maintain a scalable content framework, process for content creation, and an editorial calendar
  • Use data, SEO/GEO, and experimentation to refine content and formats for maximum reach, clarity, and conversion
  • Collaborate with and manage freelancers or agencies to scale production without losing authenticity

Requirements

  • 7-10 years of experience in content marketing, strategy, or growth at high-growth startups
  • A track record of creating content that educates and converts across both business and technical audiences
  • Experience with SEO/ GEO, growth loops, and content distribution, with a data-driven approach to content performance
  • Ability to context-switch between scrappy execution and strategic thinking
  • Excellent communication and storytelling skills, with a knack for making complex ideas simple and engaging
  • Bonus: experience creating content for PMs, Designers, Entrepreneurs, Sales, Marketing & Operations teams or experience with GEO
  • Ability to work from our Foster City, CA HQ 3 days per week (Monday, Wednesday, Friday)
  • Willingness to relocate near our Foster City, CA Office if not currently in the Bay Area
  • Legal authorization to work in the United States (application asks about work authorization and visa sponsorship)
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