Preply

Research Analyst

• Analyze ongoing brand tracking studies across key regions, with regular deep dives into usage, attitudes, perceptions, and brand associations.
• Design and build quantitative research surveys from scratch, including questionnaire structure, logic, and sampling considerations.
• Program, test, and QA surveys using tools such as Qualtrics, SurveyMonkey, Typeform, or similar platforms.
• Work directly with raw survey data, performing crosstab analysis, segmentation, and deep exploratory analysis on large datasets.
• Identify patterns and trends in the data to generate insights that inform brand, marketing, and growth decisions.
• Prepare clear, insight-driven research reports, presentations, and visualizations tailored to different audiences.
• Translate complex analysis into simple, actionable takeaways and recommendations.
• Collaborate closely with the Brand and Growth teams to ensure research answers real business questions.
• Partner with the UX Research team to connect market and brand insights with product discovery and roadmap decisions.
• Help improve research processes, templates, and analytical approaches to make insights more scalable and consistent.

Market Research Specialist

3D Artist

• Asumir la propiedad de la localización de movimiento para los activos de video de Preply: campañas, contenido de HUB, videos de productos y redes sociales, en 5 a 9 idiomas objetivo, incluyendo ES, DE, IT, PL, FR, JP y KR. Entregar múltiples versiones en diferentes idiomas por proyecto con calidad, ajuste cultural y fidelidad a la marca consistentes.
• Diseñar y documentar sistemas de localización y plantillas de After Effects que hagan más rápido nuestro flujo de trabajo y menos dependiente de la disponibilidad individual. Construir procesos que todo el equipo pueda seguir, no solo tú.
• Propietario de QC en todas las variantes de idioma antes de que llegue a la revisión del stakeholder. Marcar proactivamente desbordamiento de texto, desajustes de especificaciones, cuadros faltantes y brechas de proceso: no esperar a que te lo digan.
• Colaborar estrechamente con el equipo de localización, editor de video y diseñadores de movimiento para verificar ciclos de revisión, actualizaciones de texto y entrega final. Mantener múltiples canales de idiomas en movimiento simultáneamente sin perder la pista de ninguno de ellos.
• Contribuir al trabajo de diseño de movimiento original, desarrollando animaciones desde cero cuando la capacidad de localización lo permita y el equipo necesite apoyo.

Motion Designer – Localization

Product Marketing

• Own the strategy for how Preply drives tutor behaviour change and tool adoption across launches, policies, and programmes
• Own the tutor engagement calendar: decide what reaches tutors, what waits, and in what sequence, without overwhelming the audience
• Design cross-channel strategies across communications, community, and learning, working with the specialists who deliver them
• Partner with Product Managers and channel owners to shape a shared plan, translating strategic direction into the detailed roadmap that makes it happen
• Bring senior stakeholders clear recommendations, why we should and shouldn't do something, and the judgment of how it will land, then commit and drive it to results
• Define success with Data, and own the narrative for why a number moved or didn't
• Tutor behaviour change and adoption, getting tutors to adopt the tools and teaching practices that will improve their performance and their learners' outcomes
• Engagement outcomes of major launches, programmes, and campaigns (for example, tool adoption rates, performance, event registrations)
• Tutor sentiment and trust, how tutors receive what we roll out, whether launches and campaigns land well and build belief in Preply rather than adding noise

Senior Tutor GTM Specialist

Financial Planning and Analysis

• Lead the B2C marketing economics domain across modelling, forecasting, business partnership, and executive reporting.
• Define the right questions before answering them. Frame the investment problem, not just the financial output.
• Act as the senior Finance voice in Growth Marketing planning forums, challenging assumptions and landing decisions with credibility.
• Own the B2C marketing financial model across paid acquisition (SEM, paid social), organic and brand, with full accountability for forecast accuracy.
• Maintain and evolve the model connecting marketing inputs to subscriber acquisition, retention, and LTV.
• Lead monthly and quarterly forecasts; own the variance narrative with clear driver decomposition.
• Build the models that stress-test ROI assumptions under different investment, competitive, and macro conditions.
• Build and own the framework that quantifies the relationship between paid spend levels and organic search performance, understanding halo effects, cannibalization, and the true blended cost of acquisition.
• Work with BI and Growth to define and track incrementality, ensuring our financial model accounts for inter-channel relationships correctly.
• Identify the point at which marginal paid investment stops generating efficient organic lift, and use this to inform budget allocation decisions.
• Lead the financial analysis behind geo expansion decisions — sizing the opportunity, modeling the investment required, and setting the return thresholds that make a market worth entering.
• Partner with Marketing on go-to-market planning for new geographies: channel mix assumptions, ramp curves, payback timelines, and break-even horizons.
• Build the reporting framework that tracks new market performance against investment thesis, with clear triggers for scaling up or pulling back.
• Build and own the investment framework the Growth team uses to evaluate channel and campaign decisions — clear decision rules, ROI thresholds, and payback criteria that enable speed without sacrificing discipline.
• Define the financial guardrails within which Growth can act autonomously: spend limits, efficiency floors, and escalation triggers for decisions that need Finance sign-off.
• Act as the Finance partner on material marketing spend decisions; identify major swings against budget and adjust forecasts in real time.
• Constantly iterate on model accuracy, partnering closely with the Growth team to stay current on latest learnings from incremental and media mix modeling and attribution models.
• Prepare and own materials for CMO and CFO-level reviews, translating model outputs into clear, action-oriented narratives.
• Build and pressure-test the financial cases behind major marketing bets: channel shifts, brand investments, incremental spend decisions.
• Partner with BI on KPI frameworks, ensuring financial and operational metrics are consistent, reconciled, and trusted.
• Lead the B2C marketing workstream in the AOP and LRP cycles, owning both the numbers and the strategic assumptions behind them.
• Conduct rigorous channel-level analyses: CAC, LTV, payback periods. Benchmark against market comparables to sharpen investment logic.
• Identify and escalate risks and opportunities in the acquisition funnel before they hit the P&L.
• Actively use AI tools to automate repetitive analyses, accelerate model builds, and reduce manual reporting time.
• Work in Looker and Excel/Google Sheets to interrogate data independently

Senior Strategic Finance Manager, B2C Marketing

• Lead the complex, cross-functional FP&A workstream for B2C marketing economics: setting the framework, owning the model, managing the business partnership with Growth Marketing, and driving the narrative to the most senior stakeholders in the company.
• Interpret outputs, understand drivers, risks and opportunities, and own the story upward.
• Build the frameworks that empower the Growth team to move fast with the right guardrails for channel-level investment, geo expansion, and the relationship between paid spend and organic performance.
• Own the B2C marketing financial model across paid acquisition (SEM, paid social), organic and brand, with full accountability for forecast accuracy.
• Lead monthly and quarterly forecasts; own the variance narrative with clear driver decomposition.
• Build and own the framework that quantifies the relationship between paid spend levels and organic search performance, understanding halo effects, cannibalization, and the true blended cost of acquisition.
• Lead the financial analysis behind geo expansion decisions — sizing the opportunity, modeling the investment required, and setting the return thresholds that make a market worth entering.
• Prepare and own materials for CMO and CFO-level reviews, translating model outputs into clear, action-oriented narratives.
• Conduct rigorous channel-level analyses: CAC, LTV, payback periods. Benchmark against market comparables to sharpen investment logic.

• Build the systems, metrics, and governance that enable high-velocity, compliant growth
• Drive the growth and profitability roadmap, with deep visibility into ACV, GRR, NRR and unit economics
• Lead financial storytelling for B2B performance across board discussions, investment decisions, and pricing strategy
• Move FP&A from manual to predictive: introduce AI-powered tooling, automated variance analysis, and scalable reporting infrastructure
• Partner with Sales and RevOps on funnel economics, quota design, and incentive alignment
• Own the deal desk - balancing growth, discounting discipline, and legal compliance
• Maintain the right contract entities across global markets for tax efficiency and compliance
• Integrate Salesforce, ERP, and analytics systems into a single source of truth for B2B reporting
• Champion AI-native workflows - from prompt-driven analysis to automated data pipelines - to raise the team's analytical ceiling

Director B2B Finance

Marketing Analyst

• Support the design and analysis of A/B tests across Organic and Paid Marketing.
• Calculate MDEs, power analyses, and interpret experiment results.
• Help automate statistical frameworks for CRM experimentation.
• Pull and reconcile data from marketing networks (Meta, TikTok, Google, etc.).
• Compare external network reporting with internal performance data.
• Investigate discrepancies in tracking, attribution, and conversion reporting.
• Support channel managers in understanding performance drivers and measurement gaps.
• Write SQL queries to extract and structure complex marketing datasets.
• Dive deep into marketing data sources to identify growth opportunities.
• Support ad hoc analysis and adjust our Looker dashboards to improve reporting clarity.

Junior Marketing Analyst

Customer Support

• Grow and lead a high-performing global support team across multiple regions and time zones, fostering a culture of data-driven performance management, continuous improvement, and customer obsession
• Develop and grow the operational leadership layer within the team, building clear accountability structures, development pathways, and a strong management bench
• Own our internal support and also grow our global external BPO partnerships, managing vendor relationships, performance frameworks, SLAs, KPIs, and escalation protocols across multiple geographies
• Identify, develop, and structure our highest-skilled agents into a dedicated customer engagement capability focused on the most complex, high-value interactions: trust & safety cases, product fit-back, high-value customer scenarios, and save situations
• Align Operations, QA, Training, and Workforce Management into one coherent function with shared goals, unified ways of working, and measurable outcomes
• Own the AI strategy across the human support function, embedded across all teams (QA, WFM, Training), and agentic workflows that augment agent productivity
• Drive adoption of AI tools across all supporting functions, ensuring every role is actively leveraging automation and intelligence in their day-to-day
• Collaborate closely with the AI Support Delivery function to ensure the human and AI chatbot support layers operate as one seamless experience for customers
• Monitor and report on SLAs, CSAT, resolution times, and other key performance metrics; build dashboards and reporting frameworks that give real-time visibility into team performance
• Surface insights from human support interactions that can improve product, UX, and operational processes, and work cross-functionally with Product, Engineering, Marketing, and Supply to act on them

Head of Customer Support

• Own the end-to-end performance of Preply's customer-facing AI agents/chatbot: resolution rate, deflection, and most importantly the quality and CX of every AI conversation
• Lead and develop a multi-disciplinary team across the four pillars of AI agent performance: AI Operations, Knowledge Management, Conversation Design, and Support Automation: setting direction, coaching, and unifying them around a shared roadmap
• Drive the day-to-day performance loop: track AI quality, tune behavior, prioritize fixes, and drive continuous iteration. Making small improvements compound into meaningful gains
• Treat the AI Agent as a product: own its roadmap, its quality standards, and its evolution; not as a tool to monitor, but as a teammate to manage and improve
• Drive the short-term performance improvement of the Customer Care chatbot across every lever that matters: knowledge quality and coverage, conversation design and tone, intent recognition, flow logic, guardrails, handoff design, and the workflows the AI can execute
• Define and own the AI agents roadmap, prioritizing use cases beyond reactive support — including proactive AI agents for tutor and learner journeys built on Intercom FinAI and adjacent platforms
• Through your team, ensure the AI Agent has the right inputs to succeed: accurate and well-structured knowledge content, well-designed conversation flows that match Preply's brand voice, and backend workflows that let the AI take action, not just respond
• Operate as the central node across a wide stakeholder map: work hand-in-hand with the Customer Care Product & Engineering teams (to build and ship AI capabilities), the Customer Care Data team (for performance analytics, conversation analysis, and experimentation), the Design team (for AI experience and brand consistency), and the CX team (for the policies and rules behind every automation) — plus broader Product, Marketing, and Supply teams for cross-functional use cases
• Define safety boundaries, escalation rules, and quality standards for every AI agent, making sure AI handoffs to humans happen at the right moment, for the right reasons
• Stay ahead of the curve on conversational AI platforms and capabilities (Intercom FinAI, LLM-based agents, agentic frameworks, RAG, tool use), evaluating what is worth adopting and what is hype, and owning build vs. buy decisions
• Own AI performance reporting end-to-end: resolution rate, deflection, CSAT on AI conversations, containment, and the operational KPIs that link AI quality to Customer Care outcomes
• Collaborate closely with the Human Support function so AI and human support operate as one seamless experience for customers

AI Support Delivery Manager – Customer Care

AI Agents Manager – Customer Care

Account Executive

• Driving revenue for Preply by owning the entire sales cycle through close-won
• Generating 50% of your pipeline through outbound activities.
• Handling both inbound and outbound (SDR) leads
• Developing strategies for closing opportunities within your assigned territory
• Leveraging sales methodologies to uncover customer needs and pain points
• Articulating Preply’s value proposition by using the appropriate sales qualification standards
• Owning sales activity and monthly revenue forecasting in Salesforce
• Collaborating with product, design, and engineering teams to incorporate customer feedback

Account Executive, French market

Data Analyst

• Work with outputs from ML models to maintain and improve fraud prevention decision, balancing detection coverage against false positive rates
• Own the fraud rule lifecycle - designing, testing, and maintaining prevention rules, with a clear view of coverage, false positive trade-offs, and when to retire what's no longer working
• Partner with Fraud Operations to understand emerging abuse patterns and translate operational observations into analytical improvements.
• Design and maintain alerting systems that identify threats early, giving the team time to respond before incidents escalate.
• Forecast fraud losses and chargeback volumes, giving Finance and Risk leadership earlier visibility into projected exposure.
• Define and own the north star metrics and KPIs for fraud prevention, ensuring reporting is clear, owned, and actionable at the executive level.
• Act as the data bridge between Product and the Applied AI team - providing performance feedback that informs model updates and roadmap prioritisation.
• Support the evaluation of third-party fraud prevention providers, bringing data-driven criteria to vendor assessments.
• Collaborate with Data and Analytics Engineering to ensure fraud-related data is tracked, governed, and handled in line with PII requirements.

Senior Data Analyst – Fraud Prevention

Recruitment

• Build attraction plans for priority chapters, starting with Engineering, Data/AI, Design, and Commercial.
• Partner with TA and hiring leaders to understand hiring goals, talent audiences, and where Preply should show up.
• Work closely with Brand and Employer Brand to brief campaigns, content ideas, careers page updates, and event materials.
• Help identify strong internal proof points - people, projects, team moments, and business impact - that can inspire employer brand content.
• Shape and deliver talent events with TA and Chapter Leads, from meetups and conferences to sponsorships and in-house activations.
• Bring creative ideas to event engagement: booth experiences, speaker opportunities, follow-up journeys, candidate conversations, and moments that make Preply memorable.
• Own our Glassdoor strategy, including review responses, reputation themes, profile improvements, and actions that strengthen how candidates see Preply.
• Coordinate paid and organic recruitment campaigns, including LinkedIn ads, job boards, and niche talent platforms.
• Improve the careers page as a candidate journey: spot gaps, recommend updates, and track how changes impact engagement and applications.
• Measure the impact of events, campaigns, channels, and Glassdoor activity through clear KPIs such as reach, engagement, leads, source quality, conversion, and pipeline contribution.
• Share learnings with TA, Brand, and business stakeholders so we keep improving where we invest time, energy, and budget.

Market Research Specialist

Motion Designer – Localization

Senior Tutor GTM Specialist

Senior Strategic Finance Manager, B2C Marketing

Senior Strategic Finance Manager, B2C Marketing

Director B2B Finance

Junior Marketing Analyst

Head of Customer Support

AI Support Delivery Manager – Customer Care

AI Agents Manager – Customer Care

Account Executive, French market

Senior Data Analyst – Fraud Prevention

Senior Data Analyst – Fraud Prevention

Senior Data Analyst – Fraud Prevention

Recruiting Marketing Specialist