Execute and optimize programmatic ad campaigns across buying platforms like The Trade Desk, StackAdapt, and DV360.
Own the full lifecycle of programmatic campaigns, from trafficking to optimization and reporting.
Analyze campaign performance, budget allocations, audience saturation, KPI performance, and pacing daily, making data-driven optimizations.
Cultivate high-level partnerships with OTT providers and media vendors, identifying emerging opportunities and negotiating premium inventory placements for clients.
Support best practices by mentoring junior buyers and contributing to internal training.
Requirements
Enjoy working in a fast-paced environment that follows the breaking news cycle and demands of an always on digital age. Some evening and weekend work should be expected.
Maintain a positive, can-do attitude with a willingness to go above and beyond assigned responsibilities to learn and grow.
Possess a meticulous attention to detail with the ability to deliver consistent, error-free work.
Have a demonstrated ability to hit tight deadlines while juggling multiple requests and projects.
At least 3-6 years of relevant experience in the digital advertising space. Past experience in political, advocacy, or agency environments is preferred.
Strong hands-on experience with demand-side platforms like The Trade Desk and StackAdapt.
Proficiency in Excel with an understanding of basic formulas to deliver error-free, scalable work.
Experience handling $5 million in advertisement spending.