Report directly to the Health System, UC, LTC Channel Strategy Lead
Lead the overarching strategy to define and prioritize opportunities to pursue with specific focus on Long-Term Care and Health System channels across the Primary Care franchise
Lead and evolve strategic, tactical, and deployment plans of prioritized business critical initiatives across Long Term Care and Health System channels
Continue and develop relationships with key associations and society contacts (in partnership with internal stakeholders)
Create marketing tools/resources for the Health System & Long-Term Care channels at a franchise level to support overarching strategy and address immediate business needs
Support the Long-Term Care updated customer facing colleague go to market plan; ensure optimal roll-out and monitor KPIs for progress and enhancements
Develop, maintain, and closely collaborate with key internal stakeholders spanning Primary Care brand marketing teams, Customer Facing Colleague teams, Legal, Finance, and Regulatory
Manage 3rd party marketing vendors and agencies; ensure timely delivery, budget adherence, and maximum impact
Monitor and stay up-to-date on channel market dynamics and trends, including competitive analysis and entrants
Measure the impact of marketing initiatives, generate early learnings, glean insights, and adapt tactics in real-time to drive continuous improvement
Provide routine updates to Leadership on channel activities and impact
Requirements
Bachelor’s Degree required; MBA or advanced degree in a related field preferred
8+ years of pharmaceutical/biotechnology experience
2+ years of hands-on commercial analytics or operations experience including broad background in consulting, business analytics, finance, health economics, marketing strategy, or equivalent set of experiences required
Able to lead in a fast-paced environment
Able to put innovation into action and foster a culture of collaboration and teamwork
Ability to work with complex data sets
Strong analytical and critical thinking skills to be able to do both qualitative and quantitative assessments
Demonstrated track record of cross-collaboration and strong matrix team coordination/leadership
Strong project management, time management, and coordination skills with cross functional teams of diverse colleagues in multi-disciplinary positions
Demonstrated ability to achieve results across a matrixed organization
Documented ability to lead innovation and develop partnerships to build on business opportunities and organizational capabilities
Able to think big picture while also being disciplined and detail-oriented
Strong organizational, communication, and interpersonal skills; able to access and influence various functional areas, and motivate groups to take action in a compliant manner
This position requires permanent work authorization in the United States
Benefits
Eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary
Eligibility to participate in Pfizer’s share based long term incentive program
401(k) plan with Pfizer Matching Contributions
Additional Pfizer Retirement Savings Contribution
Paid vacation, holiday and personal days
Paid caregiver/parental and medical leave
Health benefits to include medical, prescription drug, dental and vision coverage
Comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments
Relocation assistance may be available based on business needs and/or eligibility
ATS Keywords
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