Global Field and Partner Marketing Manager
Odonata
Cyber Security
Content Marketing Manager, Brand and Creative Focus
Odonata
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $100,000 per year
Job Level
Mid-LevelSenior
Tech Stack
Cyber Security
About the role
- Develop and execute a comprehensive content strategy across the customer journey; set objectives, KPI targets and editorial calendars for blogs, white-papers, videos, webinars, case studies and social posts
- Serve the teams design needs
- Implement and maintain a global brand strategy, identity system and communications framework to ensure consistency in voice, design and messaging
- Develop brand guidelines and guardrails to protect the integrity of the ShadowDragon brand across all channels and internal teams
- Create high‑quality graphics, infographics and videos that reflect the brand and communicate complex OSINT topics
- Write and edit engaging content, event design, coordinate contributions from subject‑matter experts, and ensure all assets are optimized for SEO and structured for our CMS
- Manage distribution across ShadowDragon’s website, email, social media and partner channels; collaborate with demand‑generation, sales and partner marketing teams to maximize reach and impact
- Monitor web and engagement metrics, analyze conversion rates and ROI, and report results to stakeholders; adjust the content strategy based on data and best practices
- Work cross‑functionally with product marketing, partner marketing, field events and sales to ensure content aligns with go‑to‑market priorities and supports pipeline growth
Requirements
- Bachelor’s degree in marketing, communications, journalism or design
- 5+ years of B2B content marketing experience, ideally in cybersecurity, SaaS or technology
- demonstrated success with brand development and creative content production
- Strong writing, editing and storytelling abilities
- Experience creating thought‑leadership pieces, case studies, white-papers, blog posts, infographics and videos
- Familiarity with content‑management systems, web publishing and design tools (Adobe Creative Suite or similar)
- Added bonus of knowledge of SEO and web analytics
- Excellent project‑management and collaboration skills
- Creative thinker with a keen eye for design, brand voice and audience engagement
