Customer Happiness Success, AI & Data Privacy
Lavendo
Cyber Security
Global Field and Partner Marketing Manager
Odonata
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $80,000 per year
Job Level
Mid-LevelSenior
Tech Stack
Cyber Security
About the role
- Design and execute calendar of field and partner marketing programs (conferences, trade shows, webinars, roadshows)
- Manage all aspects of events including goals, KPIs, contract negotiation, production, operations, budgets, logistics, speakers and supplier coordination
- Deliver webinars, demos, trade shows, VIP dinners and workshops on time and on budget
- Secure venues and negotiate contracts; oversee set‑up/tear‑down; manage staffing and on‑site execution; handle swag, badges and booth presence
- Collaborate with SDRs, account executives, partner stakeholders and sales management to plan field events for each region
- Partner with marketing ops and demand generation to manage registration workflows and align campaigns across channels
- Develop and implement event‑promotion tactics (email, social media, web and partner channels) and oversee creation of invitations, promotional emails and collateral
- Execute lead‑generation campaigns tied to events and ensure pre‑ and post‑nurture strategies
- Track and report impact of field marketing efforts on sales pipeline; analyze event performance and measure ROI
- Build and maintain vendor, partner and customer relationships; serve as main point of contact for event inquiries
- Organize internal events (all‑hands meetings, off‑sites) and assist with annual user conferences
- Manage budgets to maximize output and efficiency
- Travel to events ~25%–30% and provide on‑site leadership
Requirements
- Bachelor’s degree in marketing, business, communications or related field
- At least 4+ years’ experience in B2B marketing, field marketing or event marketing
- Experience in cybersecurity, SaaS or OSINT markets is advantageous
- Proven track record of planning and executing large‑scale field events and campaigns
- Strong project‑management and organizational skills
- Ability to manage multiple events simultaneously and plan 6–12 months ahead
- Excellent written and verbal communication skills
- Data‑driven mindset with experience analyzing event metrics
- Familiarity with marketing automation and CRM tools such as HubSpot
- Creative thinker with high energy, initiative and problem‑solving ability
- Comfortable with travel and working occasional evenings or weekends for events
