Salary
💰 £40,000 - £50,000 per year
About the role
- Write and provide strong B2B copywriting across multiple formats.
- Collaborate with stakeholders on content ideation, messaging, framework development and delivery.
- Work with designers in the planning and execution of campaign and asset development and QC work when required.
- Develop high-quality, engaging, and persuasive content for various marketing platforms.
- Work with the consulting, design, and producer teams to create cohesive and effective content that meets the client need.
- Design a content programme to suit desired client outcomes.
- Develop outlines, create briefs for copywriters, and draft value propositions and key messages for target audiences.
Requirements
- At least 5 years’ experience working in similar role with a consultancy, creative agency or related B2B industry.
- Familiarity with the B2B sector, particularly the areas of client-centric growth strategies, account-based marketing (ABM), and consultancy services.
- Strong B2B copywriting backgrounds.
- Ability to understand client needs and translate them into a content program and plan deliverables.
- Ability to craft clear, engaging, and persuasive content tailored for various audiences, platforms, and formats.
- Excellent verbal and written communication skills.
- Exceptional ability to prioritise tasks, manage multiple projects simultaneously, and meet tight deadlines.
- Ability to plan, organise, and manage your own work to ensure the successful and timely completion of all your project goals and objectives.