Sales Executive, Legal Coaching Services
Atticus Lawyer Coaching
Job Level
Mid-LevelSenior
About the role
- Drive brand growth, visibility and performance across all channels
- Localize brand strategies and lead 360° marketing plans
- Collaborate with internal and external partners to strengthen brand equity and deliver commercial results
- Develop and implement go-to-market channel marketing plans including promotions, partnerships and consumer activations
- Ensure timely and perfect execution of all online and offline marketing activations
- Analyse partner relationships for product range, positioning, pricing and promotions
- Communicate and align with channel partners on product and trade marketing objectives and activations
- Deepen channel customer development through CRM program activations
- Consolidate post-campaign reports, provide sales results and ROI analysis
- Forecasting and sampling management for product launches and trade/retailer activities
- Manage and track product registration flow in Thailand
- Conduct market trend and competitor analysis and plan proactive actions
- Execute product launches and trade marketing according to the Marketing Calendar
- Track and analyse business and channel sales performance and develop follow-up action plans
- Implement Door-by-Door Marketing plan (CRM, events and promotions)
- Budget management and responsibility for full P&L
- Define local CRM campaign priorities, build CRM calendar and execute CRM analytics
- Strategize, develop and execute CRM programs; evaluate campaigns against KPIs and recruit new clients
Requirements
- Minimum 6 years of experience in brand management and/or marketing within the consumer goods, premium appliances or lifestyle sectors
- Experience in premium or high-involvement product categories (e.g., kitchen appliances, electronics, or coffee-related industries) is an advantage
- Bachelor’s degree in Marketing, Business Administration or a related discipline
- Genuine passion for third wave coffee and its culture, with a willingness to work in the electronics category
- Strong business acumen with solid industry insights and a clear understanding of P&L management
- Proven track record of driving sales and achieving targets in a competitive environment
- Strong analytical, problem-solving and decision-making skills; self-starter with an entrepreneurial mindset
- Excellent communication, interpersonal and presentation skills
- Ideally experienced in people management, ability to motivate, inspire and coach
- Creative and innovative, able to think outside the box while maintaining a meticulous and detail-oriented approach
