Love, Bonito

Influencer Marketing

• Research and brainstorm on new potential influencer names that fits to Love, Bonito Indonesia’s brand image, collection styles and campaign objective
• Do KOL outreach, negotiate rate (based on historical guide) and posting date based on SOW (statement of work)
• In doing communication and KOL outreach, intern should maintain good relationship with existing and new KOL by displaying prompt and accommodative communication
• Input and monitor KOL seeding request to Operations team to be completed in timely manner before KOL posting date
• Generate and share customised UTM/ track links to KOL
• Share content brief to KOL
• Update KOL names (posting date & rate) and clothing selections on tracker
• Daily monitoring of KOL posting & report KOL posting performance to manager (timeline of posting, check on content quality, check UTM links)
• Assist & stand by for offline events and photoshoot
• Request and be the PIC responsible for clothing lending for influencers/ muses/ internal team
• Assist to contact external vendors (for PR/ social-related vendors)
• Give fresh and innovative ideas based on current trends to support offline event planning & ideation
• Including event activity, venue, F&B vendors and others
• Be updated with local market trend and do suggest brand or community partners that relevant to make stronger brand positioning in the market

Marketing Intern – Influencer & Community

Manager

• **The role**
• You will be a key commercial and creative force in shaping Love, Bonito's seasonal collections. Sitting at the intersection of fashion, data, and customer insight, you will own collection strategy and buying execution across your category scope — ensuring every launch is commercially strong, brand-right, and customer-relevant.
• You will lead range planning, drive buying decisions, and work closely with Design, Planning, and cross-functional teams to bring each season to life. This is a role for someone who can hold both the detail and the big picture — with the confidence to make product calls and the rigour to back them with data.
• **Main responsibilities**
• Collection Strategy & Range Planning
• - Own collection strategy and range planning for apparel categories — defining key commercial highlights across business lines and launch weeks
• - Own range architecture with Planning — defining master style split, personas, and pricing tiers aligned with OTB to ensure a balanced, commercially strong assortment
• - Lead and own non-apparel categories (lifestyle, accessories, bags) end-to-end — from trend research and sourcing through to buying and launch
• - Conduct market, competitor, and trend research — translating insights into clear product direction and identifying key bets each season
• - Identify and lead opportunities for new category expansion and collaborations
• - Build and maintain pricing architecture aligned with brand positioning and margin targets
• Collection Development & Design Alignment
• - Partner with the Design team to shape each collection — rebalancing the assortment based on commercial needs, customer insight, and newness
• - Review and validate styles at design sign-off and weekly style approval stages against collection strategy, pricing, and commercial goals
• - Lead definition of Key Looks (Must-Buy) aligned with commercial high-depth styles, LB DNA, and targeted aesthetic personas
• - Provide data-backed product feedback to strengthen product relevance, commerciality, and collection balance
• - Work closely with country merch teams to incorporate retail and market feedback into product direction
• Assortment Performance, Reporting & Optimisation
• - Build and own weekly sales reports to analyse collection performance and drive decision-making
• - Own assortment productivity — driving commercial trade-offs and portfolio decisions within category scope
• - Monitor NOOS replenishment and work closely with country merch teams on end-of-life and carry-over strategies
• - Identify whitespace opportunities, cannibalisations, and performance drivers to inform future range plans
• Buying & Commercial Execution
• - Own end-to-end buying operations — including buy file creation, seasonal buying readiness, and all buying tools, templates, and trackers
• - Lead buying sessions — presenting range strategy, commercial focus, and investment allocation to cross-functional teams
• - Own revenue, margin, and productivity targets across category scope
• - Lead OTB allocation and define depth by PLC (1M / 2M / 3M)
• - Set and maintain the pricing framework, ensuring margins are aligned with targets in partnership with Product Development
• - Maintain Airtable with accurate product data — including Pricing Framework, Buying PLC, Suggested RRP, Modern Modest Wear, and Colour Swatches
• - Create and maintain the Collection Tracker (seasonal, speedlane, restocks) — ensuring all assortment changes, colour updates, launch week revisions, and style cancellations are accurately reflected
• Cross-functional Alignment & Documentation
• - Coordinate and drive alignment across Design & Development, Planning, Merchandising, Marketing, Creative, and Retail
• - Drive key decisions and stakeholder buy-in, ensuring downstream teams are briefed and commercially aligned post-buying
• - Develop and maintain seasonal materials — collection decks, buyer linesheets, assortment bibles, and product training tools
• - Improve and maintain workflows to ensure strong process execution, data accuracy, and timely updates across all tools and trackers

Assistant Manager, Collection Merchandising

Software Engineer

• To make sure that sample packages are properly unpacked, logged in, ironed and organised before each fit session.
• Checking measurements and taking photos during fittings
• Support Designers and Product Developers by documenting fit comments during fit sessions, with the goal of eventually leading fit sessions independently once sufficiently experienced.
• Able to identify fit issues during fitting sessions and quickly propose practical solutions to address them.
• Accurately measure and log garment measurements at each sample stage
• Proactively flags fit issues and seeks support or guidance in a timely manner when needed.
• Executes and translates fit comments accurately, ensuring clear and timely communication to minimize misunderstandings, reduce resample rounds, and keep sample development on track.
• Balances product quality, manufacturability, production cost, and selling price to protect target margins, while driving creative and innovative solutions to optimize material usage and reduce production costs.
• Support Product Developers with day to day supplier queries.
• Track and manage sampling timelines with respective suppliers.
• Provides administrative support, including parcel invoicing, and collaborates with the team to develop guidebooks, SOPs, reports, presentations, and other documentation.

Junior Product Developer

Executive

• **Main responsibilities**
• Collection Strategy & Range Planning
• - Support in Collection Strategy & range planning for apparel categories
• - Ownership of our non-apparel categories, including but not limited to: lifestyle and accessories
• - Analyse trends, competitive landscape and consumer behaviour to seasonal assortment direction and identify opportunities for new categories, product expansions and collaborations.
• - Analyse sales data, customer feedback, and product performance to inform decisions
• - Support range plans ensure a balanced and commercially viable assortment
• - Support building and updating pricing architecture aligned with positioning and margin targets
• Collection Development & Product Direction
• - Support on launch strategy execution, including key items and product storytelling
• - Partner with Design to develop core and seasonal capsules aligned with brand DNA and customer needs
• - Co-create and deliver seasonal briefs to guide design team
• - Monitor development progress to ensure alignment with timelines, cost, and assortment goals
• - Monitor End-to-End for non-apparel categories from kick off collection to buying.
• - Provide feedback to strengthen product relevance and commerciality.
• Buying & Commercial Execution
• - Develop buying plans, templates, and key product focus for each launch
• - Facilitate buying sessions and align cross-functional teams
• - Present insights, forecasts, and recommendations
• - Partner with Product Development on pricing and margin management
• - Support creation of and maintaining seasonal materials (collection decks, assortment bible, product data, pricing, launch plans)
• Documentation & Cross-functional Collaboration
• - Collaborate with transversal teams (VM, Marketing, Training, Creative) to ensure smooth communication of seasonal priorities and product storytelling materials.
• - Maintain accurate and updated master documents (product information, launch plans, price and SKU lists)
• - Build strong cross-functional relationships to ensure smooth execution
• - Collaborate effectively in a fast-paced, evolving environment

Senior Collection Merchandising Executive

• Develop strategic merchandising plans to achieve sales targets and enhance customer satisfaction.
• Analyse market trends, consumer behaviour, and competitive landscape to identify opportunities for product assortment optimisation.
• Support seasonal planning and product lifecycle decisions.
• Track and evaluate promotional effectiveness, providing insights and recommendations for improvement.
• Partner with the Collection Merchandising team to curate the optimal product assortment for the Philippines market.
• Conduct regular store visits and competitor benchmarking to inform buying decisions.
• Ensure timely product availability to meet demand and seasonal requirements.
• Monitor inventory levels to ensure balanced stock availability across stores.
• Minimise stockouts and excess inventory through effective forecasting and replenishment planning.
• Use sales and inventory data to improve stock turnover and reduce carrying costs.
• Collaborate with Visual Merchandising and Retail teams to ensure effective in-store product presentation.
• Drive consistency in merchandising standards across all retail locations.
• Support the execution of seasonal launches, campaigns, and promotional setups.
• Work closely with Marketing, Retail Operations, and Operations (Supply Chain) teams to ensure seamless execution of merchandising plans.
• Communicate merchandising priorities clearly to stakeholders at all levels.
• Act as a key link between product strategy and store execution.
• Monitor key performance indicators including sales, sell-through rate, and inventory turnover.
• Analyse performance data to generate actionable insights and recommendations.
• Prepare regular reports to support decision-making and continuous improvement.

Senior Merchandising Executive

Business Operations

• Monitor order integrations to ensure daily orders flow accurately into WMS and SAP.
• Process order cancellations, including issuing refunds via TikTok and completing the required SAP documentation.
• Manage TikTok returns, including issuing refunds via TikTok and completing the required SAP documentation.
• Maintain TikTok inventory accuracy to prevent out-of-stock situations.
• Manage refunds and returns for the LB e-commerce channel, ensuring customer refunds are processed accurately and on time. Maintain SAP documentation so all refunds are correctly accounted for, working closely with the Accounts team.
• Create replacement orders in the system upon request from the Customer Service team.
• Manage credit card payment disputes, safeguarding the company against losses and closing any gaps in the process.
• Handle customer notifications for out-of-stock orders, ensuring refunds are processed in Magento and SAP documentation is completed promptly.
• You may be involved in automation and integration projects to support UAT, offering the opportunity to deepen your understanding of system processes.
• You will be expected to do some covering for team members within the Business Operations team when members are on leave. You will be able to learn more about other aspects of our function!

Marketing Intern – Influencer & Community

Assistant Manager, Collection Merchandising

Junior Product Developer

Senior Collection Merchandising Executive

Senior Merchandising Executive

Supply Chain Executive – Business Operations