Identify, evaluate, and recruit new regional digital agencies, solution integrators, and reseller partners aligned to the digital accessibility compliance market.
Develop partner ecosystem mapping framework for accessibility-focused partners.
Conduct detailed assessments of prospective partners to ensure alignment with Level Access’ goals and values.
Relationship Development and Management
Develop a point-of-view on the joint value proposition, by partner category.
Develop and nurture long-term relationships with existing and newly onboarded partners across diverse categories.
Act as the central point of contact for partners, giving support, resources, and mentorship to improve success.
Collaborate with partners to co-develop go-to-market strategies and joint business plans.
Revenue Growth and Enablement
Develop target accounts strategies and co-selling motion frameworks.
Drive partner-sourced and influenced revenue by aligning partner capabilities with market opportunities.
Craft and implement enablement programs to ensure partners have a good understanding of Level Access’ offerings and are well-prepared to collaborate and innovate together.
Keep tabs on partner performance, analyze important metrics, and regularly provide feedback to improve success.
Cross-Functional Collaboration
Work closely with internal teams, including Sales, Marketing, and Product, to align partner activities with overall company goals.
Collaborate on the creation of co-branded marketing initiatives and campaigns to increase market visibility.
Initiate seller (AE) alignment and engagement with respective partner peers.
Advocate for partner needs within the organization to ensure mutual success.
Market Insights and Strategy
Stay informed about industry trends, competitor activities, and emerging opportunities in the MarTech space.
Provide strategic recommendations to refine the partner program and ensure competitive differentiation.
Requirements
Minimum of 5–7 years of experience in channel sales or partner management within the software or MarTech industry.
Proven track record of building and scaling partnerships with VARs, digital agencies, SIs, and mid-size consultancies.
Experience and knowledge of the DXP / CMS space, and partners within those ecosystems, including but not limited to Adobe, Optimizely, Perficient, and Contentsquare.
Strong understanding of the MarTech ecosystem and partner dynamics, including cloud marketplace and OEM/ISV strategies.
Outstanding relationship-building, negotiation, and communication skills.
Ability to build and implement partner enablement strategies.
Proficiency in CRM tools and partner relationship management software.
Bachelor’s degree in business, marketing, or a related field (or equivalent experience).