Analyst

• Conduct ongoing primary research through interviews with OEMs and ODMs in China, component suppliers and distributors/retailers to develop country-level market insights including high-quality sell-in data
• Develop and maintain a robust network of industry contacts in Mainland China and Chinese companies’ overseas subsidiaries
• Work closely with data analyst teams to combine primary research findings with secondary data sources and create comprehensive market models
• Enhance country-level data accuracy by developing advanced methodologies and strategic triangulation techniques
• Evaluate in-market, go-to-market strategies of leading Chinese TV manufacturers including product pricing, market positioning, distribution strategy, and partnerships
• Monitor and analyze Chinese vendors’ local manufacturing facilities, production strategy, ODM capacity constraints, and supply chain dynamics
• Key contributor to quarterly country-level market tracker and forecast reports and present findings to stakeholders
• Contribute to development of new research initiatives focused on China TV market dynamics and Chinese vendors’ global expansion strategy
• Respond to client inquiries and work with account managers to ensure research needs are met
• Occasional travel overseas to attend industry events, meet contacts, and conduct in-person research

Senior Analyst, TV Set

Analyst, TV and CE