HighLevel

Technical Marketing Specialist

HighLevel

full-time

Posted on:

Origin:  • 🇮🇳 India

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Job Level

JuniorMid-Level

Tech Stack

Microservices

About the role

  • Build and manage marketing automation workflows (email, SMS, WhatsApp, Trigger Links, Zaps) to support campaigns and lead nurturing
  • Execute and schedule email, SMS, and WhatsApp campaigns, ensuring personalization and accuracy
  • Assist in setting up landing pages, forms, and integrations within marketing automation tools
  • Perform A/B testing on emails subject lines, content, and timing to drive higher engagement and conversion
  • Monitor campaign performance and track results against defined KPIs
  • Collaborate with the Marketing Content Coordinator and Content Manager to ensure campaign assets (copy, graphics, automations) are ready for launch
  • Stay updated on marketing automation best practices and new platform capabilities

Requirements

  • Bachelor’s Degree in Business, Marketing, Communications, or related experience.
  • At least 2 years of Marketing Operations, Digital Marketing, Agency Marketing or related experience.
  • At least 2 years working with automation CRM software (HighLevel, ActiveCampaign, Keap, Hubspot) preferred.
  • At least 2 years working with email marketing software (MailChimp, ActiveCampaign, Constant Contact, etc.) preferred.
  • Prior or current SaaS experience is required to be successful in this role.
  • A high attention to detail and project management aptitude is required.
  • Strong collaboration, time-management and prioritization skills are critical to the success of this role.
  • The ability to build and maintain strong relationships internally with teams.
  • Demonstrated approach to problem solving and conflict management.
  • Must be a go-getter, not afraid to ask questions, and take accountability.
  • Must be a quick learner and willing to take on challenging tasks.
  • Excellent verbal and written communication skills.
  • Initiative to find the resources needed to be successful in this role.
  • Logical/sequential thinker with the ability to work collaboratively to solve problems.
  • Proven ability to work independently.
  • Strong technical and analytical skills used to drive decision making and report effectiveness.
  • Strong interpersonal skills to effectively work within the team.
  • Great at multitasking skills with the ability to plan & execute multiple projects simultaneously.
  • Able to manage numerous requests and time demands concurrently, while achieving goals.
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