High Tide Inc.

Human Resources

• Lead labour relations strategy across multiple unionized retail locations.
• Act as the primary advisor on Collective Bargaining Agreement negotiation, renewal, and administration.
• Demonstrate leadership in multi-union environments.
• Align business goals with union obligations and commitments.
• Develop and execute bargaining strategies, including preparation, proposal development, costing, and risk analysis.
• Serve as ER lead support in most Canadian CBA negoitations along with VP HR and Director HR support during negotiations.
• Guide leadership through bargaining decisions and outcomes.
• Interpret Collective Bargaining Agreements.
• Provide clear, practical guidance to operations and HR teams.
• Build strong relationships with union representatives.
• Manage disputes, grievances, and escalations with a solutions focus.
• Lead grievance management processes, including investigation, documentation, and arbitration preparation.
• Design and deliver labour relations training for leaders in unionized environments.
• Train managers on CBA interpretation, progressive discipline, conflict resolution, and investigation practices.
• Drive consistency in labour relations practices across all unionized locations.
• Streamline and standardize processes to manage newly negotiated CBAs.
• Translate agreement changes into operational procedures, templates, and workflows.
• Partner with payroll, operations, and HR teams to ensure accurate implementation of new terms.
• Oversee and support HR Generalists on employee and labour relations matters.
• Act as a liaison between operations and HR.
• Ensure consistent communication and alignment.
• Audit workplace investigations and provide coaching to improve quality and consistency.
• Establish best practices for investigations, documentation, and reporting across regions.
• Maintain HR systems, records, and documentation to support compliance and audits.
• Support internal and external audit requirements with accurate reporting and file management.
• Train and onboard new HR team members.
• Document processes to improve efficiency and clarity.
• Support performance management processes in Dayforce.
• Guide employees and leaders on performance tools and job descriptions.
• Partner with health and safety to lead compliance with OHS requirements in retail and warehouse environments.
• Support development and execution of safety programs and initiatives.
• Prepare reports to support workforce planning and HR initiatives, including attendance, performance, and accruals.
• Draft employee communications including transfers, role changes, disciplinary outcomes.
• Coordinate leadership training, onboarding, and offboarding processes.
• Maintain deep knowledge of employment legislation across Canadian provinces, ensure compliance in all practices.
• Lead adoption and integration of Smartsheet workflows across HR and business teams.
• Improve efficiency and reduce manual work.
• Collaborate across departments to support company-wide initiatives and strengthen HR integration.
• Conduct employee investigations with a high level of confidentiality and accuracy.
• Build strong partnerships with operations leaders, District Managers, and Area Managers.
• Act with integrity, professionalism, and sound judgment in all matters.
• Support system rollouts, access management, and ongoing HR technology improvements.
• Contribute as a key member of the HR team.
• Provide coverage and support across functions as needed.
• Coordinate and facilitate leadership and discipline training sessions including welcome package, lunch invitations, and other on-boarding and off-boarding processes.
• Contribute to the development and maintenance of HR processes, workflows, and documentation as well as the records required for audit purposes and statutory compliance.
• Work with the Specialist to prepare for and support the annual audit process, providing the reporting, files, and documents needed for the external auditors.
• Provide support in the update, development, administration, and tracking of the annual performance review process.
• Act as a liaison for employees, supporting the use of the performance management module in Dayforce.
• Assist employees and managers with updating job descriptions on an annual basis or when changes take place.
• Partner with the Health and Safety Advisor to refresh and lead health and safety policies, procedures, and initiatives.
• Ensure compliance with the OHS Act and site-specific requirements for unionized and non union locations as needed.
• Promote and maintain a safe work environment through shared accountability and consistent execution.
• Any other projects as required by the organization.

Senior Labour and Employee Relations Advisor

• Reporting to the Tax Manager, the Tax Specialist is responsible for ensuring the Company's continued compliance with tax legislation along with providing strategic tax guidance for the Company's business operations
• Prepare and file federal, state, and local income tax returns and other compliance documents
• Prepare legal entity and consolidated income tax provision
• Prepare multi jurisdiction indirect tax returns E.g. GST/PST/VAT/ USA sales tax
• Prepare foreign affiliate information returns E.g. T106, T1134, T1135
• Assist in gathering data and responding to inquiries during tax audits and examinations
• Provide support for tax accounting and the necessary tax GL reconciliation
• Maintain transfer pricing documentation for intercompany transactions
• Research tax laws, regulations, and legislation to determine impact on company operations
• Participate in tax due diligence relating to merger and acquisition opportunities
• Ensure adherence to SOX requirements, finance processes and controls while emphasizing continuous process improvements
• Support the development of tax strategies to minimize liabilities and ensure compliance

Tax Specialist

Digital Marketing

• Own the strategic direction of email marketing across all brands, ensuring it remains a consistent and growing revenue-driving channel.
• Define campaign approach, lifecycle strategy, and testing priorities based on performance and customer behavior.
• Monitor performance across revenue contribution, engagement, and conversion, identifying clear opportunities for improvement.
• Provide direction to the Email Marketing Specialist on what to optimize, test, and scale.
• Ensure email is fully aligned with broader campaign strategy and integrated with web, paid, affiliate, and social channels.
• Drive strategy, direction, and performance across paid media, affiliate, and influencer channels.
• Manage the strategic direction of affiliate marketing across all brands.
• Define how affiliate contributes to customer acquisition and revenue growth.

Digital Marketing Manager

Accountant

• Maintain and reconcile inventory subledgers, ensuring accuracy across all locations and systems.
• Monitor inventory movements, adjustments, and variances; investigate discrepancies and propose corrective actions.
• Support costing activities, including landed cost updates, PO related invoice entry reviews, and cost‑of‑goods‑sold analysis.
• Partner with operations to validate cycle counts and physical inventory results.
• Prepare inventory‑related journal entries and month‑end close schedules including reconciliations.
• Manage intercompany transactions, billings, and reconciliations across multiple entities.
• Ensure proper elimination entries and alignment of intercompany balances during month‑end close.
• Provide oversight and guidance to AP and AR teams to ensure accurate and timely processing.
• Review and approve invoices, credit memos, and payment runs as needed.
• Assist in implementing process improvements and strengthening internal controls within AP/AR workflows.

Senior Accountant

• Review monthly SOX-compliant salary and wage reconciliations, including related accruals.
• Review consolidated reconciliations for deferred revenue and prepaid accounts.
• Review and approve deferred revenue and prepaid journal entries.
• Oversee fixed asset accounting for retail stores, e-commerce operations, and international entities.
• Review IFRS 16 lease accounting for a rapidly growing portfolio of retail stores, warehouses, and international operations.
• Review consolidated intercompany reconciliations and OCI workbooks to ensure accuracy and completeness.
• Partner closely with Treasury to coordinate timely intercompany settlements and accurate accounting entries.
• Support and guide the accounting team to ensure accurate and timely monthly close deliverables.
• Collaborate with various departments to ensure accurate variance analysis and financial reporting.
• Identify opportunities to improve accounting processes, controls, and efficiencies.
• Support quarterly and annual audit requests by coordinating with internal teams and external auditors.
• Assist the Controller with key accounting deliverables, projects, and ad hoc analysis.

Lead Operations Accountant

Analyst

• Analyze sales, inventory, and retail performance data.
• Build and maintain dashboards in Power BI.
• Partner with Category Management, Marketing, and Real Estate teams.
• Support forecasting, reporting, and ad hoc analysis.
• Investigate data issues and improve data quality.
• Contribute to automation and AI-driven analytics initiatives.

Senior Labour and Employee Relations Advisor

Tax Specialist

Digital Marketing Manager

Senior Accountant

Lead Operations Accountant

Junior Analyst