Growe Talents

Data Analyst

• Analyze partner traffic, user behavior, payments, and promo campaign performance;
• Build and automate reporting in Tableau, SQL, and Google Sheets — from daily dashboards to monthly summaries;
• Work with data from multiple sources, validate and clean it, and prepare it for analysis;
• Help affiliate and brand teams find answers: which sources perform best, what needs fixing, which creatives convert;
• Monitor data quality, identify anomalies and inconsistencies, and ensure metric accuracy across reports;
• Participate in hypothesis testing and suggest improvements across traffic, bonuses, and partner engagement;
• Translate complex data into clear visuals and actionable recommendations for different stakeholders.

Marketing

• Procure of traffic from advertising networks;
• Test, optimize, and scale advertising campaigns;
• Develop and test new creative and technical hypotheses;
• Analyze campaigns,and ROI results & devise strategies to move forward;
• Make media buying monthly/quarterly plans and provide reports.

Media Buyer

Account Manager

• Focus on building strong relationships with high-value customers by understanding their needs, preferences, and gaming habits to offer personalized services;
• Serve as the primary contact for VIP customers, ensuring timely and effective communication, and providing regular feedback, updates, and information on personalized offers and promotions;
• Implement data-driven strategies to retain VIP customers, enhance their experience, and ensure brand loyalty through personalized promotional offers;
• Accurately and effectively address customer issues, collaborating with internal departments to ensure quick problem resolution;
• Use tools to monitor VIP activity, analyze trends, and identify opportunities for personalized engagement based on data-driven insights;
• Work with various internal teams (VIP CRM, BI, Customer Support) to align VIP strategies with overall business objectives and provide feedback on product improvements;
• Ensure all interactions with VIP customers comply with gaming regulations and company policies;
• Track and maintain KPIs on a monthly and quarterly basis to ensure consistent personal and departmental performance.

VIP Account Manager

Content Manager

• Make the player experience more dynamic, rewarding, and enjoyable while aligning gamification with business goals;
• Develop and manage gamification mechanics such as missions, challenges, loyalty features, progress systems, achievements, and seasonal events;
• Work closely with Product and Promotions teams to integrate gamification into ongoing campaigns and player journeys;
• Collaborate with Product to ensure accurate implementation, placement, and user experience of gamification elements;
• Analyze player behavior and engagement data to optimize mechanics and increase retention;
• Identify new engagement opportunities and propose innovative mechanics tailored to different player segments;
• Ensure clear documentation, feature specifications, promo logic, and reward structures;
• Monitor live gamification features for errors, edge cases, or unexpected player behavior and escalate quickly;
• Align gamification initiatives with broader marketing, retention, and product strategies.

Gamification Content Manager

Content Marketing Manager

• Add sliders, promotional banners, and other types of content to the website;
• Check proper content display across all devices and resolve issues promptly;
• Write content in English and make translations with AI tools when needed;
• Monitor content performance;
• Collaborate closely with CRM, Casino, and Sports teams on adding content and making updates;
• Handle other tasks related to content creation and updating.

Casino Content Specialist

Product Manager

• Drive, develop, and continuously improve the Gamification System in close collaboration with the CRM team;
• Design, launch, and optimize Missions, Tournaments, Loyalty Stores, and Achievement Progression mechanics;
• Lead R&D initiatives for new interactive and engagement-driven features;
• Create hypotheses, run A/B tests, and validate new mechanics using data-driven insights;
• Ensure flawless functionality and stability of all product features;
• Act as the first line of defense in identifying, documenting, and resolving technical issues before they affect the player experience;
• Serve as a technical bridge between CRM, engineering, and product teams;
• Ensure marketing initiatives are scalable, feasible, and aligned with system architecture;
• Monitor, analyze, and optimize core product KPIs, including Retention, Churn Rate, Engagement, and player lifecycle metrics;
• Maintain high product quality across releases and system updates.

• Manage casino content: game releases, content updates, and maintenance;
• Sort games, categorize them, and create new game categories;
• Place casino content across the website;
• Manage royalty discounts and content-related promotions;
• Manage and configure casino tournaments;
• Configure website layout: funnels, key pages, content-driven pages;
• Launch and analyze A/B tests for website and content configurations;
• Monitor the performance of casino content and sections.

Product Content Manager

• Lead and scale media buying across digital channels while maintaining competitive CPA;
• Test and launch new traffic sources and alternative ad solutions;
• Own the strategic partnership with the Affiliate Department, ensuring high-quality traffic (NGR, LTV, ROI);
• Drive regional brand growth through digital and offline initiatives aligned with local culture;
• Implement and optimize SEO strategies to drive sustainable traffic growth.

Marketing Lead

Influencer Marketing

• Develop and execute local influencer marketing strategies to drive deposits, revenue growth, and ROI
• Identify, attract, and onboard relevant streamers, tipsters, and micro-influencers across LatAm region
• Build and scale long-term partnerships with local influencers in performance-driven environments
• Manage influencer campaigns end-to-end: brief creation, negotiation, technical task preparation, content approval, publishing control, and performance tracking
• Monitor and optimize campaign results based on key metrics such as deposits, reach, CPA, engagement, and ROI
• Conduct ongoing market and competitor research to stay ahead of local trends and identify new growth opportunities
• Manage allocated budgets and ensure efficient spending aligned with performance goals

Influencer Marketing Manager

Customer Support

• Work with requests in chats and tickets, helping customers with difficulties that they faced and providing the best customer experience in Spanish;
• Collaborate with other colleagues to improve customer service;
• Identify customer's needs, clarify information, research every issue and provide solutions;
• Follow internal procedures and guidelines to ensure consistent and high-quality support.

Customer Service Representative

SEO Marketing

• Perform high-level SEO research across target LATAM GEOs, including keyword clustering and deep analysis of user search intent;
• Identify organic growth opportunities through market and competitor analysis;
• Derive insights from SEO monitoring and work closely with marketing and content teams;
• Conduct SEO audits covering page speed, on-page optimization, and internal link architecture;
• Collaborate with external agencies, vendors, and freelancers to implement SEO initiatives;
• Track website performance and key SEO metrics on a monthly basis, analyze deviations, and propose actionable improvements.

Senior SEO Specialist

Communications

• Own and shape the brand’s voice and communication across all channels;
• Take responsibility for content direction, not just copy execution;
• Work at the intersection of content, PR, CRM, and social media;
• Build consistent, long-term brand narratives;
• Ensure the brand sounds clear, recognizable, and aligned everywhere — from press releases to in-app messages.

Senior Brand Communication Specialist

• Perform high-level research across target GEOs: identify opportunities to rank, perform keyword clustering, and in-depth analysis of users search intent;
• Derive insights from SEO monitoring activities, work in close collaboration with marketing teams;
• Perform SEO audit, including page speed, on-page content, and internal link architecture;
• Work with third-party agencies, vendors, and freelancers to implement SEO strategies;
• Perform ongoing research. Track websites' performance: collect monthly stats on key SEO metrics, analyze deviations, find solutions and opportunities.