Growe Talents

Influencer Marketing Manager

Growe Talents

full-time

Posted on:

Location Type: Remote

Location: Anywhere in Latin America

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Job Level

Junior

About the role

  • Develop and execute local influencer marketing strategies to drive deposits, revenue growth, and ROI
  • Identify, attract, and onboard relevant streamers, tipsters, and micro-influencers across LatAm region
  • Build and scale long-term partnerships with local influencers in performance-driven environments
  • Manage influencer campaigns end-to-end: brief creation, negotiation, technical task preparation, content approval, publishing control, and performance tracking
  • Monitor and optimize campaign results based on key metrics such as deposits, reach, CPA, engagement, and ROI
  • Conduct ongoing market and competitor research to stay ahead of local trends and identify new growth opportunities
  • Manage allocated budgets and ensure efficient spending aligned with performance goals

Requirements

  • 1+ year of proven experience in influencer marketing, affiliate marketing, or digital marketing (experience in betting/iGaming is highly preferred)
  • Hands-on experience working with influencer traffic and performance-based campaigns
  • Strong knowledge of YouTube, Instagram, TikTok, streaming platforms, and local social media ecosystems
  • Understanding of core performance metrics (CPA, ROI, conversion rate, engagement rate)
  • Experience in negotiations and closing partnership deals
  • Good command of Google Workspace (Docs, Sheets, Slides, Drive)
  • Upper-Intermediate English or higher (both written and spoken)
  • Strong understanding of the LatAm market
  • Working with different Revenue Share, CPA, and Hybrid offers will be a plus
Benefits
  • Health & Wellness Focus
  • Global Medical Coverage
  • Growth Opportunities
  • Benefits Programs (compensation for the gym/stomatology/psychological service & etc.)
  • Performance-Driven Rewards
  • Dynamic Work Environment
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
influencer marketingaffiliate marketingdigital marketingperformance-based campaignsnegotiationmarket researchperformance metricsbudget managementcontent approvalcampaign optimization
Soft Skills
communicationrelationship buildinganalytical thinkingstrategic planningproblem-solving