Senior Partnership Marketing Manager – Ecosystem Marketing
Gorgias
Channel Optimization Manager
Grand Welcome
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $70,000 per year
Job Level
JuniorMid-Level
About the role
- Lead and optimize performance across Online Travel Agencies (OTAs) and direct booking platforms
- Manage OTA relationships, maximize revenue, improve visibility, ensure rate parity, and drive booking volume through data-driven decision-making
- Assist in OTA optimization efforts to ensure above market conversions
- Ensure listings are optimized for content, amenities, and pictures for each channel
- Identify underperforming units and implement tailored optimization strategies (pricing changes, promotions, content updates)
- Track OTA ranking factors and optimize to improve search visibility and conversion
- Audit unit-level content (photos, descriptions, amenities, policies) for accuracy, consistency, and conversion potential
- Manage listing updates and quality scores across OTAs
- Work with marketing and content teams to enhance visual and written assets of listings
- Become expert in Listing Content Software and educate markets via seminars, video training, meetings, and SOPs
- Set up and manage promotions and rate plans tailored to units based on booking trends, occupancy, and seasonal demand
- Coordinate with Revenue Management to align unit-level pricing with broader revenue strategy
- Maintain and develop relationships with market managers and manage tickets to meet SLAs
- Use data to analyze business and market patterns and trends
- Prepare and manage listing documentation, disclosures, and ensure regulatory compliance
- Collaborate with stakeholders in revenue, BI, technology, sales, franchisee support, and franchise development
- Provide proactive and regular updates to clients regarding showing feedback and marketing activities
- Perform adhoc projects and assignments as needed
Requirements
- Bachelor’s degree in business administration, marketing, computer science, business analysis, or equivalent practical experience
- Two (2) or more years of experience in OTA management, OTA optimization, channel management and Marketing in the hospitality industry
- Experience with OTAs (Online Travel Agencies) like Airbnb, VRBO, Booking.com, and others
- Experience with Revenue and Rate Management
- Exceptional attention to detail
- Proven problem solving and critical thinking skills
- Ability to work in a high-pace environment and apply agile methodologies
- Ability to prioritize and multitask
- Experience with Property Management Systems like Guesty, preferred
- Experience with AI content optimization software like OutRank, Intellihost, and RankBreeze, preferred
