Generac

Growth Marketing

• Lead post-merger integration (PMI) for Industrial Energy acquisitions, from deal close through stabilisation and value realisation
• Develop and execute comprehensive integration roadmaps, including governance, timelines, milestones, and synergy targets
• Serve as the central integration lead, coordinating cross-functional teams across HR, IT, Finance, Operations, Engineering, EHS, and other functions
• Drive delivery of identified synergies, ensuring integration activities align to deal rationale and growth objectives
• Ensure effective cultural integration and change management, supporting leadership alignment and employee adoption
• Establish, track, and report integration KPIs, risks, interdependencies, and return on investment to senior leadership
• Partner closely with business and functional leaders to define and execute post-integration growth plans
• Provide structure, prioritisation, and clarity across multiple concurrent integration and growth initiatives
• Navigate ambiguity, shifting priorities, and complex stakeholder environments while maintaining momentum
• Partner with the VP of Strategy to support integration-related opportunities with Pramac across Industrial solutions

Integration & Growth Director

Product Manager

• Own the technical foundation of the web platform, including CMS configuration, hosting environments, domains, and deployment structure.
• Ensure platform setup follows best‑practice architectural standards for scalability, security, uptime, and performance.
• Serve as the primary SME for how the website is structured in partnership with IT
• Define and govern URL structures, redirects, canonical rules, and site hierarchies to ensure technical SEO integrity and long-term maintainability.
• Partner with SEO, content, and engineering teams to ensure changes do not introduce crawl, indexation, or performance issues.
• Oversee domain, subdomain, and environment strategies (prod, staging, test).
• Ensure the web platform is correctly configured to support reliable analytics, event tracking, and data collection.
• Partner with analytics and marketing technology teams to validate: Data layer strategy
• Platform readiness for experimentation and personalization
• Page tagging and event schemas
• Own the technical readiness of the site to support measurement, attribution, and optimization programs.
• Own the technical implementation and governance of cookie consent and privacy tools.
• Ensure consent structures properly control: Marketing tags
• Analytics scripts
• Third‑party technologies
• Partner with legal, security, and data privacy teams to ensure ongoing compliance with applicable regulations (e.g., GDPR, CCPA) from a technical execution standpoint.
• Act as the connective layer between the web platform and critical business systems, such as: CRM
• Marketing automation
• Product databases
• E‑commerce or lead systems
• Ensure integrations are stable, well-documented, and aligned with platform standards.
• Anticipate upstream and downstream impacts of platform changes on business systems

Digital Product Manager

Sales

• Leading the aftermarket sales and rental departments
• Management of workflow and oversight of people, growth and overall performance
• Creating sales goals, marketing strategies, RFP responses, and quotes
• Designs and directs the work of the aftermarket teams
• Coaches and develops staff while managing performance
• Develops operating and capital budgets
• Maintaining up-to-date knowledge of generator system technology
• Partnering with operations leadership to ensure pricing is maintained
• Weekly and monthly reporting of team and personal sales metrics
• Supporting other Service departmental roles

Manager, Aftermarket Sales and Rentals

• Project manager for all activities related to implementation of SAP for assigned project/subsidiary locations.
• Activities include: Blueprinting (gathering requirements from the business and identifying gaps)
• Review and maintain testing scripts for each new subsidiary rollout
• Transfer of knowledge to Super User network at subsidiary location
• Role Mapping/Security access to SAP
• Business Impact Analysis
• Monitor project throughout project phases/stage gates, escalate issues to PMO, GBPO or COE as needed
• Coordinate communication activities that highlight and publicize plans, goals and results of the SAP project
• Manage multiple projects and/or assignment concurrently
• Assist with continuous improvement projects identified within own workstreams or other workstreams
• Ensure effective communication is maintained with project stakeholders
• Provide support to existing SAP Super Users within functional areas
• Involvement with standard or custom report writing using BI in the OTC function, summarizing business and financial data for review by executives, managers and other stakeholders
• Assist with annual security and segregation of duties review
• Assist with continuous improvement projects identified within own workstream or across other work streams. This includes but is not limited to real-time break/fix support, assisting end users to resolve routine SAP problems, improving current functionality and implementing future enhancements.
• Provide support to existing SAP Super User within functional area as assigned

Team Lead – SAP Project Implementation, OTC

• Designs and directs the work of the aftermarket sales and rental teams.
• Selects, coaches, and develops staff.
• Sets clear expectations to inspire and motivate the team.
• Manages performance by recognizing achievement, providing feedback, and administering progressive discipline when necessary.
• Develops and/or recommends operating and capital budgets and controls expenditures within approved budget objectives.
• RFP Responses and Quotes Managing a Sales Territory and meeting or exceeding revenue goals.
• Partner with operations leadership to ensure overall GP goals for agreement pricing are maintained.
• Weekly and monthly reporting of team and personal sales metrics.
• Development of Sales strategies and marketing campaigns for Aftermarket Sales Team.
• Develop costs of Aftermarket and Rental operations and manage to budget.
• Maintain an up-to-date knowledge of generator system technology, including competitive industries.
• Support of other Service departmental roles on an as needed basis.
• Work with VP/GM of operations and new equipment sales to establish and execute effective sales strategies and programs aimed at driving customer satisfaction, attachment rate, sales growth, product service, optimizing distribution channels, pricing, and personnel development programs (including training, representative/customer meetings, marketing campaigns).
• Support contract negotiations according to company processes.
• Partner with service operations leadership team to ensure monthly, quarterly, and annual sales goals are communicated as part of the sales KPIs.
• Identify, research, and contact prospective customers and build positive relationships that will generate future sales and repeat business.
• Maintaining a positive team environment while exceeding customer expectations.

Data Analyst

• Monitor real-time operation and performance of IoT-enabled and field installed Generac products using scalable, data-driven monitoring solutions
• Analyze and correlate data across product telemetry, service call center interactions, mobile app engagement, and subscription systems to identify emerging issues and experience gaps
• Build, enhance, and maintain analytics, dashboards, and alerting systems that surface product, service, and customer experience risks
• Apply AI assisted development techniques (e.g., code copilots, automated query generation, assisted root cause analysis, anomaly detection) to accelerate insight generation and automation
• Develop, streamline, and document processes to deliver identified product or customer impacting issues to Customer Service, Operations, and Product Engineering for appropriate triage and response
• Identify and investigate system irregularities using statistical, analytical, and AI supported methods; recommend corrective actions aligned with established guidelines and safety practices
• Collaborate with cross-functional stakeholders to define analytical goals, success metrics, and monitoring strategies spanning product performance, service efficiency, and customer engagement
• Provide regular updates to stakeholders through analytics reviews, operational readouts, and executive-ready presentations highlighting trends, risks, and opportunities
• Report progress against product and analytics roadmaps, including monitoring coverage, automation targets, and insights across current and legacy product generations
• Create documentation outlining identified issues, analytical tools, AI supported workflows, and measurable outcomes
• Communicate effectively with Service, Operations, Product Engineering, Product Development and other internal partners to drive product reliability, service effectiveness, and future improvements

Data Analyst II

Application Engineer

• Develop technical and commercial solutions to support the Data Center sales team.
• Listen, understand and convey customer requirements.
• Prepare, coordinate and respond to functional and technical elements of customer RFQs.
• Provide technical support for the integration of Generac products with other Data Center equipment.
• Present technical solutions and options to external customers.
• Maintain professional business relationships within target accounts.
• Identify customer's needs and sales opportunities.
• Resolve customer issues or difficulties.
• Partner with both internal and external suppliers to design and specify complete solutions.
• Perform technical/ product training for sales people, estimators, and engineers.

Applications Engineer – Data Centers

Manager

• Serve as the primary point of contact for designated accounts, building and sustaining strong relationships to ensure client satisfaction and long-term partnerships.
• Provide expert-level technical support for heaters, NG generators, and light towers, troubleshooting issues and ensuring that all equipment functions optimally and meets safety and performance standards.
• Plan, organize, and oversee field service activities, coordinating with regional and local service teams to ensure efficient and timely response to customer needs.
• Conduct or oversee routine maintenance and repairs on equipment to prevent downtime, ensure efficiency, and extend the lifespan of assets.
• Train and support service technicians and clients on the operation, maintenance, and troubleshooting of the equipment to enhance their skill set and ensure equipment reliability.
• Maintain detailed records of service activities, customer feedback, and equipment performance to drive continuous improvement and ensure compliance with company policies and industry standards.

Field Service Manager – Heaters

• Define and manage project scope through a responsibility matrix, ensuring all deliverables are outlined clearly and modifications are documented and approved
• Lead the planning, execution, and delivery of technical projects, ensuring alignment with business objectives
• Develop detailed project plans, including timelines, resource allocation, and risk management strategies
• Act as the primary point of contact for all project stakeholders, providing regular updates, status reports, and risk assessments
• Coordinate and collaborate with internal teams (Sales, Engineering, operations, Service etc.) and external partners, fostering effective communication to ensure project milestones are met
• Oversee project budgets, ensuring resources are allocated efficiently and within budget
• Proactively identify and address risks and issues that could impact project timelines or quality
• Work with internal departments to provide resolution for onsite quality issues
• Contribute to process improvement initiatives by identifying areas for optimization and implementing best practices for project management and delivery

Project Delivery Manager – Data Centers

IT Support

• Provide hands on support by installing, diagnosing, repairing, maintaining and upgrading laptops, desktops, phone, printers, bar code scanners and peripherals within an office and manufacturing environment
• Support higher level support specialists with local server hardware, operating systems, network infrastructure and telephony by delivering hands on support through troubleshooting incidents with customers via phone or virtual communication
• Perform assigned tasks with minimum supervision and manages efforts based on proper triage prioritization, documentation and closure; takes corrective action and/or escalates incidences to reduce service down time
• Create documentation on new issues resolved, root cause analysis as well as troubleshooting steps attempted prior to closing or escalation of service requests
• Assist in the implementation(s) of business systems and manufacturing initiatives delivering configurations and end user desktop support with adaptation and assistances of usage
• Perform system upgrades; assist end users with migrating to new applications and converting personally developed data files
• Follow operational standards for reporting, monitoring, troubleshooting and sourcing issues with provided tool sets

Systems Support Specialist II

Full-stack Engineer

• Drive power systems engineering, modeling, testing and validation for large MW data center applications
• Lead power systems engineering, modeling, testing and validation for large MW data center applications, specifically involving inverters, batteries, power plant controllers, MV switchgear, generators etc.
• Be the technical lead on complex site-specific projects, translating customer requirements into deployable designs integrating above scope of equipment
• Drive real world testing of integrated power systems (gens, batteries, inverters) in off and on grid setups to validate individual unit level performance
• Research new specialized technologies for potential to provide competitive advantages
• Serve as an expert resource within the organization to guide and mentor engineering staff

Principal Engineer – Data Center BESS Applications

• Develop and lead comprehensive sales and channel strategies that drive revenue growth.
• Identify, recruit, and negotiate partnerships with high-potential dealers.
• Cultivate and strengthen relationships with key dealer partners.
• Coach and enable dealer sales teams through training and performance optimization initiatives.
• Leverage market analytics to evaluate performance and inform strategic decision-making.
• Deliver accurate sales forecasts and insights for senior leadership.
• Collaborate cross-functionally with product, marketing, finance teams.
• Drive go-to-market initiatives and promotional campaigns.

Dealer Sales Manager

• Build and maintain a rolling 12–18‑month parts demand forecast for generator platforms, engines, switchgear components, and consumables (filters, belts, coolant, batteries)
• Set and maintain min/max and safety stock parameters by site, with differentiation for data center SLAs and critical spares
• Manage order promising (ATP/CTP), backorder recovery, and expedite workflows to protect uptime for Tier‑1 customers
• Execute inventory health routines: excess/obsolete (E&O) reviews, dead stock liquidation, and shelf‑life control
• Lead cycle counts and annual physical inventory; reconcile variances with Finance
• Coordinate with OEMs and tier‑2 suppliers on lead times, MOQs, last‑time‑buy decisions, and engineering changes (ECOs) affecting parts supersessions
• Drive cost reduction and availability improvements through vendor performance scorecards and corrective action plans
• Serve as primary parts operations liaison to independent dealer channels: onboarding, training on parts portals, pricing, order procedures, and RMA processes
• Establish dealer SLAs (response time, fill rate, RMA turnaround) and monitor compliance
• Own price lists, discount structures, and dealer programs; execute periodic margin reviews and competitive benchmarking
• Partner with Product Management on service kits (PM kits, overhaul kits), NPI service readiness, and supersession strategies
• Resolve escalations on urgent data center outages, critical spares, and warranty parts adjudication
• Provide technical cross‑reference guidance; ensure documentation accuracy (BOMs, drawings, compatibility notes)
• Administer parts master data (attributes, UoM, lead time, harmonized codes) and ensure ERP/MRP integrity
• Monitor KPIs and run weekly tiered reviews; drive root‑cause analysis and Kaizen projects
• Champion digital parts portal enhancements and EDI/API integrations with dealers
• Ensure compliance with trade controls (ITAR/EAR, export classifications), hazmat shipping rules, and battery/coolant handling
• Enforce workplace safety protocols in warehouses.

Manager, Parts – Data Centers

Business Development Rep

• Actively originate and develop new business by building and managing a pipeline of on-site power and energy projects that expand Generac’s market presence
• Identify, engage, and build relationships with key stakeholders across customer organizations, partners, and the broader DER ecosystem
• Map current and emerging market players, business models, and opportunities, and identify how Generac’s solutions and strategic partnerships can create value
• Partner closely with GISP deal structuring, technical, and product teams to deliver comprehensive on-site power, energy storage, and energy management solutions
• Develop a strong understanding of a broad technology mix—including engines, storage, PV, fuel cells, EV charging, and energy management systems—and articulate their value across different use cases
• Collaborate with internal and external stakeholders to identify and close gaps in Generac’s product, solution, and commercial offerings
• Serve as a thought leadership champion within the assigned industry to increase awareness of Generac’s capabilities and solutions
• Manage strategic customer and partner accounts through all phases of the sales cycle, including complex solution development, proposal creation, and negotiations

Strategic Industry Business Developer

Ecommerce

• Lead a team of digital product managers and content management specialists
• Establish the vision and strategy for the Generac Home website experience
• Ensure site and journey is optimized for maximum lead generation
• Directly manage and develop a team of product managers and content specialists
• Define and evolve the product vision and roadmap
• Act as the senior liaison between product, design, development, and business stakeholders
• Drive continuous improvement in product development practices

Integration & Growth Director

Digital Product Manager

Manager, Aftermarket Sales and Rentals

Team Lead – SAP Project Implementation, OTC

Manager, Aftermarket Sales and Rentals

Data Analyst II

Applications Engineer – Data Centers

Field Service Manager – Heaters

Project Delivery Manager – Data Centers

Systems Support Specialist II

Principal Engineer – Data Center BESS Applications

Dealer Sales Manager

Manager, Parts – Data Centers

Strategic Industry Business Developer

Senior Manager, Digital Experience