Chief Marketing Officer

• Develop and maintain product positioning, value propositions, and messaging by persona and use case
• Translate product capabilities into customer outcomes, proof points, and differentiated narratives
• Build and evolve core messaging artifacts, including pitch decks, web copy, one-pagers, and solution briefs
• Lead go-to-market strategy for new products and major releases, including launch plans, milestones, and success metrics
• Partner with Product to shape launch scope and packaging, and to align timing with readiness across teams
• Coordinate cross-functional launch execution across marketing channels, sales, customer success, and support
• Build sales enablement assets, including decks, competitive talk tracks, objection handling, demos narrative, and battlecards
• Train sales and customer-facing teams on messaging, ideal customer profiles, use cases, and differentiation
• Partner with Revenue Operations to support the adoption of messaging and assets in sales workflows
• Run customer and prospect research to inform messaging, packaging, and roadmap priorities
• Track competitive landscape, create competitive intelligence, and inform product strategy and GTM choices
• Define and maintain ideal customer profile, personas, and segmentation in partnership with Growth and Sales
• Support pricing and packaging work, including plans, add-ons, value metrics, and monetization motions
• Partner with Product and Customer Success to drive feature adoption and reduce time to value
• Monitor performance and continuously optimize based on pipeline, conversion, retention, and feedback
• Act as the connector across Product, Sales, Customer Success, and Marketing
• Establish repeatable processes for launches, enablement, and competitive updates
• Access to a private & secure workspace, free from distractions
• Accessible during the assigned work schedule for regular duties and responsibilities as outlined by the supervisor
• An internet connection with speeds of 5 Megabits down / 3 Megabits up (5mbps/3mbps)

Product Marketing Director – Mid Market/Enterprise

Graphics Designer

• Fulfill cross-department design requests with the Design Manager
• Develop short- and long-form content: graphics, resource kits, social assets, ad creative, and presentation materials
• Maintain brand consistency across all digital touchpoints
• Build and update HubSpot emails and landing pages
• Apply UX best practices and thoughtful layout design to drive clarity, engagement, and conversions
• Propose messaging and design A/B test ideas and iterate based on insights
• Collaborate on campaign planning to identify opportunities for video
• Repurpose long-form content (webinars/workshops, product demos, testimonials) into short-form, platform-specific formats
• Edit raw footage and existing videos into engaging, conversion-friendly assets
• Maintain and contribute to an evolving library of templates and motion assets
• Champion a video-first mindset and contribute creative ideas that push the brand into new formats
• Help operationalize repeatable design and video workflows that increase engagement and impact

Digital Designer

Marketing

• The HubSpot Marketing Specialist will be a critical, hands-on player in the entire lifecycle of our digital marketing campaigns within HubSpot.
• Create, schedule, and optimize engaging email campaigns for various purposes (nurture, announcements, promotions) from inception to deployment.
• Design, build, and optimize high-converting landing pages and forms within HubSpot, ensuring seamless user experience.
• Set up new marketing campaigns within HubSpot, ensuring all necessary assets (emails, landing pages, forms, CTAs) are linked correctly.
• Develop and manage targeted audience lists based on marketing team needs, leveraging existing data and collaborating with the data team.
• Develop, implement, and continuously test HubSpot CTAs to improve conversion rates across various marketing assets.
• Leverage HubSpot’s smart content and dynamic email features to create highly personalized user experiences and increase engagement.
• Create and manage UTM tracking parameters for all campaigns to ensure accurate source attribution.
• Support marketing events by creating registration pages, confirmation emails, and engagement tracking mechanisms within HubSpot.

Marketing Specialist

Full-stack Engineer

• Take ownership of how our products and systems operate.
• Work collaboratively with team members in an iterative development environment.
• Develop web-based software from mockup to production.
• Contribute positively to our fun, positive, professional work environment.

Software Engineer

Customer Retention Specialist

• Handle incoming tickets from customers regarding cancellations, downgrades, and complex support questions, with a focus on retention.
• Ask probing, consultative questions to understand customers’ businesses, marketing goals, and technology stack, and connect those needs to FMG features and best practices.
• Present tailored solution options (training, configuration changes, content or feature recommendations, and subscription adjustments) that address the customer’s concerns and clearly show the value of staying with FMG.
• Manage subscription changes end‑to‑end, including upgrades, downgrades, and account changes, ensuring accurate processing, clear communication, and timely implementation.
• Identify appropriate upsell or cross‑sell opportunities when additional features, modules, or higher‑tier plans are genuinely aligned with customer outcomes.
• Provide accurate, timely answers to questions about FMG products, websites, and marketing tools, occasionally handling escalated or complex issues with patience and professionalism.
• Document detailed notes on customer concerns, cancellation reasons, solutions offered, and agreed‑upon actions in HubSpot and other FMG tools to support continuity and reporting.
• Develop strong partnerships with internal departments and stakeholders.
• Share recurring customer feedback and trends with management and cross‑functional teams to help improve FMG’s products, messaging, and retention strategies.

Customer Solutions and Retention Specialist

Sales Development Rep

• Develop opportunities through cold-call prospecting, email promotions & follow up on leads
• Utilize HubSpot to ensure activities are documented
• Prospect to C-Level Financial Advisors and Insurance Agencies
• Maintain a working knowledge of company products
• Create rapport, credibility & build trust based relationships
• Be resilient & persistent
• Attend Sales training and team meetings
• Responsible for achievement of sales goals/targets
• Comply with company policies and procedures
• Access to a private & secure workspace, free from distractions
• Accessible during the assigned work schedule for regular duties and responsibilities as outlined by the supervisor
• An internet connection with speeds of 5 Megabits down / 3 Megabits up (5mbps/3mbps)

Sales Development Representative

Customer Support

• Answer incoming calls
• Respond to incoming emails
• Attend screen share calls with clients
• Attend regular meetings to discuss area of improvement for Support
• Be available during regular business hours for unexpected calls and meetings
• Access to a private & secure workspace, free from distractions
• Accessible during the assigned work schedule for regular duties and responsibilities as outlined by the supervisor
• An internet connection with speeds of 5 Megabits down / 3 Megabits up (5mbps/3mbps)

Customer Service Representative, PT

• Take ownership of how our products and systems operate.
• Collaborate with team members in an iterative development environment.
• Contribute positively to our culture of team collaboration.
• Work independently and be responsible for tasks from mockup to production.