Equativ (formerly Smart)

Sales

• Be an ambassador for Equativ within the UK media industry.
• Be present with your clients at industry events and in meetings
• Manage and deliver a high volume of daily meetings with agencies and advertisers.
• Define key advertisers and verticals, drive initial and following conversations to build your pipeline.
• Build strong relationships with agencies and brands through regular meetings, calls and recommendations.
• Running and overseeing the full sales lifecycle for your prospective and recurring clients
• Collaborate with our Client Services team to ensure delivery and performance across campaigns.
• Develop a very good understanding of the programmatic marketplace and Equativ products and solutions.
• To operate and grow business with UK based digital and CTV buyers at media agencies, trading desks and direct advertisers.
• You will ensure focus is maintained on objectives that will have the biggest impact on your patch of agencies.
• Drive new business and grow existing business across the agencies you are focused on
• Accurately update and maintain Salesforce day to day with all sales activities and pipeline developments.

Agency Sales Manager

Account Manager

• Prospecting within given territories, verticals, and media agencies.
• Responding to incoming emails from prospects.
• Ensuring that the point of contact we are speaking with is the decision maker.
• Scheduling meetings for the sales managers with qualified contacts.
• Taking notes during meetings, capturing needs.

Partnership Manager

• Develop and execute strategic sales plans across a portfolio of brand-direct and Holdco accounts.
• Build and strengthen relationships with senior stakeholders at Fortune 500 brands, holding companies, and their trading desks.
• Identify and secure new business opportunities while maximizing growth within existing accounts.
• Partner with clients to align Equativ’s solutions to in-house media buying strategies and agency programmatic needs.
• Act as a trusted advisor — providing insights, recommendations, and consultative support to improve client outcomes.
• Educate clients on Equativ’s platform, best practices, and how to maximize ROI.
• Deliver regular updates, training, and product innovations to ensure clients stay ahead of industry trends.
• Collaborate cross-functionally with internal teams (Product, Ops, Marketing, and Partnerships) to ensure strong execution and client satisfaction.
• Meet and exceed quarterly revenue and growth targets.

Strategic Account Lead

Support Engineer

• Being the principal and first touchpoint of the customer’s experience/journey
• Keeping an outstanding and detailed communication with our customers through our different channels to provide accurate and prompt support
• Resolve and widely communicate incidents and bugs with appropriate stakeholders
• Investigate and troubleshoot SaaS solutions and solve web-related issues for top-Tier customers
• Perform in-depth troubleshooting, including database analysis and reading system logs, to solve complex support issues
• Understand our technologies and become product experts to help our clients
• Coordinate with Product Management and Engineering teams in identifying, reporting, and resolving product issues or opportunities for improvement

Senior Technical Support Specialist

Manager

• Configuration and optimization of advertising campaigns with diverse KPI across external DSPs.
• Collaborate with cross functional teams to ensure campaign success and client satisfaction by supporting, advising, and communicating challenges in need of attention.
• Develop and implement all aspects of campaigns from conception to tactical deployment, owning the campaign calendar and maintaining timelines for clients.
• Monitor the performance and measure the success of all campaigns while serving as a liaison for internal teams such as Sales, Product Development, Finance, and Engineering teams to ensure consistent and smooth delivery of all campaigns.
• Identify and resolve delivery blockers, such as bid density issues, creative rejection, or low win rates within the DSP environment.
• Proactively make UX/UI suggestions to enhance internal tools and platforms as well as improve platform usability for clients.

Traffic Manager

Account Executive

• Research and identify key agency and advertiser direct media buying account leads with high revenue growth potential.
• Build strong relationships with buyers through regular meetings, calls, provision of inventory reports and buying recommendations connected to strategic initiatives based on market and client research.
• Develop year-over-year account growth strategies for current clients and new business.
• Evangelize / grow awareness for Smart within the marketplace – connected to our ad inventory offer and reputation for overall excellence.
• Drive the entire sales funnel including lead generation, meetings, RFP, negotiating and closing.
• Liaise with our marketing and account management teams to build custom ad packages for our premium programmatic offerings.
• Develop an expert understanding of the programmatic marketplace.
• Provide management with essential business reporting, using appropriate tools such as our CRM, Salesforce.