Senior Staff Marketing Manager – Global Healthcare Customer Segment
Illumina
Portfolio Strategy Manager
Elemental Enzymes
full-time
Posted on:
Origin: • 🇺🇸 United States • Missouri
Visit company websiteJob Level
SeniorLead
About the role
- Own product portfolio prioritization and valuation – ensuring alignment with company strategy & budget
- Gather market research insights for project valuation
- Define, develop, and implement marketing promotional strategies and selling tools to maximize ROI in close collaboration with marketing
- Perform prioritization of products per market and assess new product opportunities based on ROI & strategic fit
- Analyze markets including size & competitors and identify market trends that influence go-to-market approaches
- Develop strategy for navigating complex partner structures and multi-year planning
- Aid the global account leader in the development of the three-year business strategy
- Identify and influence market trends and influence the go-to-market approach
- Life Cycle Management planning with global accounts lead to meet customer needs
- Coordinate and execute competitor analyses, including technical studies with internal and external products
- Clarify product specifications/features and plan life cycle management activities
- Develop standardized business case documents for internal use
- Develop pricing resources & set prices
- Lead portfolio presentations internally and externally to educate and position products
- Maintain deep knowledge of application methods, competitors & agronomic practices and decide which products to bring to markets
Requirements
- Bachelor's Degree in a business-related or science-related discipline.
- 10+ years of experience in B2B sales, marketing, product development, and/or customer experience teams in agriculture inputs.
- Direct experience with fertilizer markets, technologies, and application practices.
- Experience in project management.
- Extensive interpersonal and cross-group/function collaboration skills.
- Excellent Microsoft Office skills, particularly in PowerPoint and Excel.
- Ability to travel overnight up to 10%.
- Ability to submit references upon request.
