Salary
💰 $123,000 - $163,110 per year
About the role
- Drive strategic marketing initiatives to maximize business impact of Cribl’s joint solutions with cloud service providers (AWS, Microsoft, Google)
- Develop and execute comprehensive go-to-market and demand generation strategies for CSP partnerships
- Create alliance messaging and materials (case studies, joint product briefs, strategic positioning)
- Develop and own 360° Marketing Plans for CSPs in portfolio aligned with GTM priorities
- Plan and execute marketing programs that drive revenue and strengthen global partnerships
- Collaborate closely with product marketing, product engineering, business development, sales and channel teams
- Develop and maintain strong relationships with global CSP alliance partner teams and internal stakeholders
- Manage co-marketing/MDF budgets and ensure efficient allocation to maximize ROI
- Measure and report on joint campaigns with alliance partners and recommend improvements
- Support growth of the Alliances program and influence market opportunities
- Occasionally perform duties outside standard working hours and travel as required (up to 25%)
Requirements
- 4 - 7+ years of alliance and/or partner marketing experience
- B2B SaaS start-up and cloud service provider experience preferred
- Experience working with cloud service providers like AWS, Microsoft, and Google and understanding of their co-marketing programs, partner incentives, and GTM motions
- Familiarity with the Cloud Marketplaces and their demand generation tools
- Outcomes-driven, analytical, customer-first with a track record of executing creative, impactful field marketing programs
- Proven track record of working collaboratively and asynchronously with product, technical, sales, channel, marketing and exec teams
- Understanding of a broad range of marketing activities, disciplines, and tactics, including field marketing, digital marketing, and industry events
- High bar for quality, creativity, execution and productivity
- Flexible and pragmatic mindset; ability to think quickly with little supervision in a fast-paced environment
- Pro-active, independent thinker with high energy and positive attitude
- Highly motivated self-starter able to build and launch programs within budget and manage multiple timelines
- Data-driven mindset with robust analytical and problem-solving abilities
- Strong strategic, analytical, project management and communication (oral and written) skills
- Willingness to travel up to 25%
- BONUS: sense of humor, authenticity, and desire to learn and make a difference