VP of Marketing
OVERJET
SaltStack
Marketing Director
Valiantys - Atlassian Platinum Solution Partner
full-time
Posted on:
Location: 🇺🇸 United States
Visit company websiteJob Level
Lead
Tech Stack
AWSCloudITSM
About the role
- Partner with sales leaders to align marketing with territory priorities and jointly drive pipeline growth
- Build targeted programs that support key accounts and industries
- Provide sales with tailored insights, content, and enablement tools to accelerate deals
- Design and oversee integrated campaigns across digital, partner, and field channels
- Localize global campaigns for the North American market while maintaining brand consistency
- Drive Account-Based Marketing (ABM) programs that increase engagement and win rates
- Streamline lead-to-revenue processes with automation and data-driven visibility
- Implement lead scoring, routing, and nurturing strategies to maximize conversion
- Deliver executive-level reporting on pipeline health and marketing ROI
- Lead joint go-to-market strategies with Atlassian, AWS, and ecosystem partners
- Develop campaigns aligned with sales priorities that deliver measurable outcomes
- Create impactful executive-level events (roundtables, C-level forums, workshops)
- Partner with sales on post-event engagement to maximize ROI
- Produce content tailored to the North American market
- Equip sales with effective messaging and enablement resources
- Lead and inspire a regional marketing team while fostering collaboration with global peers
Requirements
- Experienced B2B marketing leader (10+ years)
- Strong track record in demand generation and ABM
- Ability to partner with sales and strategic partners to drive measurable pipeline and revenue outcomes
