Crescent Hotels & Resorts

Revenue Operations

• Team Management: Leverage practical management experience to set realistic goals and allocate suitable resources to achieve them.
• Develop relationships with all leaders within Crescent, ownership groups, asset managers, operations, sales, digital, business development, and finance to create and execute yield-generating strategies, assess hotel offerings, and identify pricing opportunities.
• Work with area and corporate directors to maximize time spent with hotel teams to efficiently execute strategies.
• Engage the digital department to provide ideas and support for online distribution of strategies and creative assets for strategy optimization in the digital space.
• Identify weaknesses, develop solutions, implement corrective measures, and hold teams accountable to achieve desired outcomes.
• Metrics: Monitor performance and manage proper hotel metrics, including KPIs and index scorecards.
• Develop and execute initiatives that increase revenue and market share.
• Develop and utilize advanced analytical models that measure elasticity and yield.
• Assess pricing strategies for ancillary offerings and total hotel revenue.
• Effectively communicate company revenue management standards through property visits, remote auditing, training, and analysis of hotel revenue performance against established goals.
• Lead a team of revenue managers to drive property and regional performance, improve business processes, and manage high-profile strategic accounts.
• Train and coach property leaders on producing accurate revenue forecasts by market segment, including 30-, 60-, and 90-day forecasts on an ongoing basis.
• Lower distribution costs across all channels, including CRO, GDS, brand.com, and third-party channels.
• Leadership: Display leadership skills that inspire and encourage staff to deliver the highest standard of revenue strategy and management.
• Effectively promote revenue generation across departments that may not have direct revenue responsibility, building a culture of revenue focus throughout the organization.

Regional Director – Revenue Strategy

• Leverage practical management experience to set realistic goals and allocate suitable resources to achieve them.
• Develop relationships with all leaders within Crescent, ownership groups, asset managers, operations, sales, digital, business development, and finance to create and execute yield-generating strategies, assess hotel offerings, and identify pricing opportunities.
• Work with area and corporate directors to maximize time spent with hotel teams to efficiently execute strategies.
• Engage the digital department to provide ideas and support for online distribution of strategies and creative assets for strategy optimization in the digital space.
• Identify weaknesses, develop solutions, implement corrective measures, and hold teams accountable to achieve desired outcomes.
• Monitor performance and manage proper hotel metrics, including KPIs and index scorecards.
• Develop and execute initiatives that increase revenue and market share.
• Develop and utilize advanced analytical models that measure elasticity and yield.
• Assess pricing strategies for ancillary offerings and total hotel revenue.
• Effectively communicate company revenue management standards through property visits, remote auditing, training, and analysis of hotel revenue performance against established goals.
• Lead a team of revenue managers to drive property and regional performance, improve business processes, and manage high-profile strategic accounts.
• Train and coach property leaders on producing accurate revenue forecasts by market segment, including 30-, 60-, and 90-day forecasts on an ongoing basis.
• Lower distribution costs across all channels, including CRO, GDS, brand.com, and third-party channels.
• Display leadership skills that inspire and encourage staff to deliver the highest standard of revenue strategy and management.

Director

• Lead and manage the Rooms Division teams to deliver exceptional guest experiences
• Oversee daily operations of Front Office, Housekeeping, Laundry, and Guest Services departments
• Inventory management to include linen, pars, etc.
• Ensure seamless interdepartmental communication and collaboration
• Monitor and respond to guest feedback, ensuring effective service recovery and continuous improvement
• Manage departmental budgets, labor productivity, and cost controls to meet or exceed financial targets
• Develop and implement strategies to elevate service quality and operational efficiency
• Recruit, train, mentor, and develop department leaders and team members
• Ensure compliance with all safety, hygiene, and brand standards
• Maintain a visible presence during peak guest periods to support the team and engage with guests
• Collaborate with other departments such as Sales, Engineering, and Food & Beverage to drive overall success

Impact Team Director – Rooms

• Lead and manage the Rooms Division teams to deliver exceptional guest experiences.
• Oversee daily operations of Front Office, Housekeeping, Laundry, and Guest Services departments.
• Inventory management to include linen, pars, etc.
• Ensure seamless interdepartmental communication and collaboration.
• Monitor and respond to guest feedback, ensuring effective service recovery and continuous improvement.
• Manage departmental budgets, labor productivity, and cost controls to meet or exceed financial targets.
• Develop and implement strategies to elevate service quality and operational efficiency.
• Recruit, train, mentor, and develop department leaders and team members.
• Ensure compliance with all safety, hygiene, and brand standards.
• Maintain a visible presence during peak guest periods to support the team and engage with guests.
• Collaborate with other departments such as Sales, Engineering, and Food & Beverage to drive overall success.

• The VP serves as a strategic thought partner to hotel ownership and Crescent leadership—driving revenue growth, profitability, and market share while developing and mentoring a high-performing team of Area Directors of Revenue Strategy
• Leverage practical management experience to set realistic goals and allocate suitable resources to achieve them
• Develop relationships with all leaders within Crescent, ownership groups, asset managers, operations, sales, digital, business development, and finance to create and execute yield-generating strategies, assess hotel offerings, and identify pricing opportunities
• Engage the digital department to provide ideas and support for online distribution of strategies and creative assets for strategy optimization in the digital space
• Identify weaknesses, develop solutions, implement corrective measures, and hold teams accountable to achieve desired outcomes
• Monitor performance and manage proper hotel metrics, including KPIs and index scorecards
• Develop and utilize advanced analytical models that measure elasticity and yield
• Assess pricing strategies for ancillary offerings and total hotel revenue
• Effectively communicate company revenue management standards through property visits, remote auditing, training, and analysis of hotel revenue performance against established goals
• Train and coach property leaders on producing accurate revenue forecasts by market segment, including 30-, 60-, and 90-day forecasts on an ongoing basis
• Lower distribution costs across all channels, including CRO, GDS, brand.com, and third-party channels
• Display leadership skills that inspire and encourage staff to deliver the highest standard of revenue strategy and management.

Vice President of Revenue Strategy

• The VP serves as a strategic thought partner to hotel ownership and Crescent leadership—driving revenue growth, profitability, and market share while developing and mentoring a high-performing team of Area Directors of Revenue Strategy.
• Leverage practical management experience to set realistic goals and allocate suitable resources to achieve them.
• Develop relationships with all leaders within Crescent, ownership groups, asset managers, operations, sales, digital, business development, and finance to create and execute yield-generating strategies, assess hotel offerings, and identify pricing opportunities.
• Work with area and corporate directors to maximize time spent with hotel teams to efficiently execute strategies.
• Engage the digital department to provide ideas and support for online distribution of strategies and creative assets for strategy optimization in the digital space.
• Identify weaknesses, develop solutions, implement corrective measures, and hold teams accountable to achieve desired outcomes.
• Monitor performance and manage proper hotel metrics, including KPIs and index scorecards.
• Develop and execute initiatives that increase revenue and market share.
• Lead a team of revenue managers to drive property and regional performance, improve business processes, and manage high-profile strategic accounts.

Sales

• Lead and manage all sales and marketing efforts to maintain and grow hotel revenue
• Develop and execute sales strategies to maximize revenue from group, transient, and catering segments
• Drive proactive and reactive sales initiatives, ensuring continued engagement with key accounts and new business opportunities
• Oversee and support the sales team, ensuring performance metrics are met or exceeded
• Implement marketing strategies aligned with brand standards and hotel positioning
• Work with digital marketing partners to optimize online presence, social media, and advertising efforts
• Ensure public relations and promotional efforts align with the hotel’s goals
• Collaborate with revenue management to develop pricing strategies and revenue optimization initiatives
• Analyze market trends, competitive data, and business demand to adjust sales and marketing tactics accordingly
• Conduct strategic planning meetings and forecasting sessions with the executive team
• Provide hands-on leadership to the sales and catering team, fostering a high-performance culture
• Train and mentor hotel sales professionals, ensuring a seamless transition upon permanent placement
• Collaborate with hotel leadership to ensure alignment across all departments
• Maintain strong relationships with key stakeholders, including ownership groups and management company
• Represent the hotel in industry events, sales missions, and trade shows as needed
• Provide regular updates and reporting on sales and marketing performance

Regional Director – Revenue Strategy

Regional Director – Revenue Strategy

Impact Team Director – Rooms

Impact Team Director – Rooms

Vice President of Revenue Strategy

Vice President of Revenue Strategy

Impact Team Director of Sales – Marketing