Courtyard by Marriott

Product Marketing

• Own GTM strategy end-to-end for product launches, feature rollouts, and category expansions
• Define value propositions, positioning and messaging that resonate with collectors across multiple verticals (TCG, Comics, new categories)
• Partner with Product and Engineering to translate roadmaps into clear, executable marketing plans that accelerate time-to-market
• Lead cross-functional launch planning, ensuring tight alignment across Growth, Creative, CRM, Partnerships and Data
• Drive competitive intelligence and market analysis, surfacing insights that inform positioning, prioritization and strategy
• Develop launch briefs, messaging frameworks and enablement materials used across channels and teams
• Monitor performance post-launch, analyze results, and iterate based on data and customer behavior
• Prepare and present GTM plans, learnings and performance updates to senior stakeholders
• Proactively manage timelines, risks and dependencies, anticipating challenges and driving solutions before they become blockers
• Maintain clear documentation and communication to keep teams aligned throughout the lifecycle of each initiative

Senior Product Marketing Manager

Project Manager

• Work closely with the Head of Creative Services to manage end-to-end production for all creative deliverables for UA, CRM, Social, GTM, ASO, and Product.
• Maintain visibility over creative pipelines, priorities, and progress across internal artists and external vendors.
• Coordinate and drive kickoff meetings, reviews, standups and post-mortems to keep workflows aligned.
• Develop and manage workback schedules, sprint schedules, and delivery timelines.
• Track dependencies, identify blockers early, and drive proactive resolutions.
• Act as the project manager for live events and GTM launches, working with the Head of Product Marketing on timelines, dependencies, owners, and cross-functional coordination to keep campaigns on track and unblocked.
• Oversee project management tools, marketing calendars and cross-functional GTM timelines.

Senior Product Marketing Manager

Senior Project Manager – Marketing