Public Relations Account Executive
Brilliant PR & Marketing
full-time
Posted on:
Location: 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Serve as the primary point of contact for assigned clients and develop and maintain client relationships
- Manage day-to-day client communication and execute public relations strategies to achieve client goals
- Pull and manage media and influencer databases; draft and distribute pitches, press releases, and media alerts; conduct follow up and monitor for coverage
- Coordinate media interviews and develop spokesperson briefing documents
- Build relationships with key journalists and influencers
- Lead client media awards programs including research, recommendations, submissions, and deadline management
- Review junior team members' to-do lists, media lists, edit pitches and press materials, and provide feedback
- Participate in brainstorms and contribute creative ideas for client campaigns, new product launches, and pitch angles
- Coordinate project/campaign/account timelines and deliverables; track progress and communicate with clients
- Assist in research, planning, and execution of virtual or live press media & influencer press events and creative media mailers
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field
- 3-4 years of PR agency experience in the consumer goods industry
- 3+ years of full-time agency experience in consumer products PR or integrated marketing
- Excellent written and verbal communication skills
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously
- A proactive, self-starter attitude with a passion for staying ahead of trends
- Experience with media relations, influencer pitching, and building relationships with journalists and influencers
- Experience drafting and distributing pitches, press releases, media alerts, and conducting follow up
- Experience coordinating media interviews and developing spokesperson briefing documents
- Experience leading awards programs, including research and submission management
- Experience coordinating events/activations, media mailers, and press events
- Experience reviewing and providing feedback to junior staff