Betclic Group

Product Designer

• Design new features and products based on user research, analytics, and business objectives
• Simplify and optimize user journeys while maintaining visual coherence and brand consistency
• Take ownership of the user experience on your scope and contribute to its evolution
• Lead UX workshops with stakeholders and/or users
• Create wireframes, mockups, and interactive prototypes
• Maintain and enrich our design system
• Stay up to date with the latest UX/UI trends, tools, and practices
• Work closely with product owners and developers to continuously improve the user experience across products

Senior Product Designer

Growth Marketing

• Implement the user acquisition strategy in Poland for Betclic's portfolio of apps/websites
• Launch and optimize mobile acquisition campaigns on major social networks and display channels
• Launch and optimize Search acquisition campaigns (Apple Search Ads and SEA)
• Plan monthly/weekly advertising investments in line with the sports calendar and campaign performance
• Produce reports on key performance metrics (ROI, CPA, conversion rate, etc.)
• Work closely with internal Studio to create assets that drive performance
• Provide ad-hoc analyses and recommendations to optimize performance through data analysis and A/B testing iterations
• Collaborate continuously with local marketing teams in Poland

User Acquisition Executive

Product Manager

• Foster a culture of innovation and support internal adoption of generative AI solutions
• Gather, qualify, and prioritize business users’ needs
• Prototype or co-create agents, workflows, or prompts to address business use cases
• Write functional specifications or simple user stories for the tech team
• Analyze tool usage and suggest improvements (UX, features)
• Support users in adopting the tool through individual coaching, hands-on assistance, or documentation
• Facilitate workshops for ideation, training, or co-creation of GenAI agents
• Participate in GenAI awareness and upskilling initiatives for support functions (HR, finance, legal, etc.)
• Act as GenAI reference for teams and work closely with technical teams and external partners
• Report to the GenAI Transformation Manager

Internal Product Manager – GenAI

• Own the configuration and flawless execution of all promotional campaigns for casino customers, ensuring a best-in-class player experience
• Coordinate cross-functional teams (Design, CRM, Customer Service, Local Marketing…) to deliver high-performing promotional operations
• Lead planning and execution of monthly marketing roadmaps, from campaign definition to communication strategy
• Drive launches of key casino games and implement initiatives to maximize visibility and performance
• Analyze performance of marketing operations, identify insights and recommend improvements
• Manage game launch calendar and communicate updates to Marketing & CRM teams
• Contribute to product feature testing and rollout, ensuring operational readiness
• Resolve customer claims requiring marketing expertise in collaboration with Customer Service
• Liaise with support departments to ensure smooth handling of customer-related requests
• Monitor casino industry trends and conduct competitive analysis of major online casino operators and game providers

Senior Product Designer

User Acquisition Executive

Internal Product Manager – GenAI

Marketing and Growth Executive – Casino