Marketing

• Manage a high-tier book of financial advisor clients, building long-term relationships through personalized guidance, goal-tracking, and proactive outreach via phone, video, and email.
• Share, review, and execute monthly multi-channel content calendars (email, social, blog) within the FMG platform, incorporating client feedback.
• Partner with clients to brainstorm strategies that target new prospects, re-engage inactive leads, and maximize dashboard tools like audience segmentation.
• Learn and implement new AI-powered platform features quickly as they roll out.
• Keep meticulous records of client interactions, inquiries, and campaign data, while flagging trends or issues early.
• Assist with calendar execution and support tickets, managing your workload proactively and communicating when help is needed.
• Provide exceptional customer care and service to your book of business.

Marketing Success Specialist

• Serve as the primary marketing contact for strategic channel partners, distributors, and reseller relationships across North America and EMEA
• Partner closely with Account Managers and Partner Sales team to develop and execute joint go-to-market plans aligned to growth objectives
• Manage a high volume of partner marketing activities, requests, campaigns, and enablement initiatives across multiple stakeholders and geographies
• Plan and execute co-branded marketing campaigns including webinars, virtual events, email campaigns, digital programs, field marketing activities, and partner-led demand generation initiatives
• Coordinate partner participation in industry events, trade shows, partner conferences, and regional marketing activities
• Administer and track MDF (Market Development Funds), incentive and co-marketing programs, including proposal review, budget tracking, ROI measurement, and reporting
• Collaborate with marketing stakeholders to adapt messaging, content, and campaign assets for channel partner use
• Develop partner-facing sales and marketing materials, campaign toolkits, presentations, and enablement resources
• Drive partner engagement through regular communication, marketing planning sessions, and quarterly business reviews
• Monitor and report on partner marketing performance metrics including campaign engagement, lead generation, pipeline influence, and ROI
• Help improve and scale partner engagement processes, workflows, and operational efficiency as the channel organization grows

Partner Marketing Manager

• Promote and sell franchise services in the assigned territory to meet or exceed assigned sales goals.
• Grow and develop the customer base by utilizing a systematic process to identify new prospects and to contact and follow up with customers routinely.
• Make repeated contact calls to build relationships and educate customers on why PuroClean® is the best cleaning and restoration company.
• Provide and communicate clear, accurate pretesting, service scoping, and job estimates.
• Monitor and follow up on all assigned jobs to ensure customer needs are met.

Marketing Representative

• Dial leads from assigned lead campaigns and transfer calls to Sales Executives, Telemarketing Agents and/or Customer Service in an attempt to sell Timeshare, Marketing Package or solve any issues with memberships.
• Call leads and warm transfer calls to Sales Executives to generate additional volume and/ or package sales.
• Take inbound calls from campaigns and determine where lead should be directed.
• Maintain an upbeat, positive demeanor especially when interacting with Hilton guests, coworkers, supervisors, and managers.
• Maintain individual sales and marketing goals for performance.
• Ensures guest meets minimum eligibility requirements to tour sales center.
• Distribute only HGV authorized information and ensures that information is accurate.

Marketing Agent

• Lead and execute regional marketing plans
• Work with the Agency of Record (AOR) and home office to develop and to execute regional marketing plans including asset deployment, media execution (geo-targeting), and congress planning.
• Identify, monitor, and report key performance metrics for the region
• Align with cross functional matrix team on local account planning (Associate Director, Strategic Accounts, Hematology Therapeutic Specialists)
• Identify local and regional HCPs to participate in key commercial projects including webcasts, videos, promotional materials, and training opportunities
• Identify and develop regional and local thought leaders
• Identifies, develops, and engages with local and regional KOLs across, Hematology/Oncology and especially within the lymphoma expert community in the region.
• Works with Agency of Record and brand team to map regional TL influence and support regional account plan development and execution
• Develop and execute regional advisory boards and third-party program plans
• Identify and develop local and regional HCPs to participate in the ADC Therapeutics Speaker Bureau for ZYNLONTA and disease state programs
• Conference attendance and Executive Engagements
• Attend key regional and national conferences to meet with TLs and other key customers and gather competitive insights
• Work with field leadership to coordinate and align on appropriate company presence onsite
• Arrange meetings with TLs and company leadership
• Work with Digital marketing on geotargeting and advertising opportunities.
• Insight gathering for HQ and field leadership
• Collaborates and communicates with headquarters, the region’s field commercial and medical teams, and Clinical Development to maintain KOL coordination and manage appropriate distinction of roles and boundaries among the expertise areas.
• Monitors Lymphoma Treater landscape to understand community beliefs about ZYNLONTA and relevant external (competitor) events and data
• Coordinate and execute local Patient Advocacy events
• Work with Patient marketing, corporate communications, and sales to effectively support advocacy meetings and events especially where appropriate TL engagement is possible
• Agency Management
• Work with Regional Marketing Lead to manage agency partnerships and ensure appropriate budget allocation
• Other duties, as assigned.

Associate Director, Regional Marketing – West Region

• Develop and execute omnichannel retention initiatives designed to reduce churn, improve engagement, and support customer lifetime value
• Support a test-and-learn culture by embedding experimentation and optimization into retention campaign planning
• Translate campaign and customer performance data into actionable insights and recommendations
• Partner cross-functionally to support retention initiatives aligned to customer and business needs
• Monitor customer behavior, market trends, and competitive activity to identify opportunities for retention improvement
• Plan, schedule, and execute multi-market retention campaigns aligned to business priorities and customer lifecycle strategies
• Develop, build, QA, schedule, and deploy retention email campaigns, including customer-facing copy, campaign setup, and execution within marketing platforms
• Maintain direct involvement in campaign execution activities, including targeting, fulfillment, launch coordination, and optimization
• Ensure campaign assets, customer lists, reporting files, and communications are delivered accurately and on time
• Embed A/B testing and test-and-learn methodologies into campaign planning to improve messaging, offers, timing, and targeting strategies
• Partner with Analytics and stakeholders to define KPIs, evaluate campaign effectiveness, and identify optimization opportunities
• Track, analyze, and report on retention, upgrade, and engagement metrics to support continuous improvement
• Prepare and deliver recurring performance updates, dashboards, and presentations for stakeholders and leadership

Marketing Manager – Retention

• Serve as the primary local marketing partner for a regional portfolio of Primrose Schools franchise school locations
• Work directly with Franchise Owners to build effective annual marketing plans
• Make smart use of required local marketing investment and execute programs that drive enrollment growth
• Consult Franchise Owners on local marketing investment allocation across various channels
• Review and approve annual and ongoing local marketing plans to ensure alignment with brand expectations
• Monitor marketing spend pacing and proactively address compliance issues
• Deliver seasonal recommendations and resources to keep Franchise Owners informed
• Ensure local marketing activity meets brand standards and franchise agreement requirements
• Build strong, trusted relationships with Franchise Owners through regular engagement
• Gather and share field feedback with the broader marketing team

Field Marketing Manager

• Serve as the senior local marketing leader for a regional portfolio of Primrose Schools franchise school locations.
• Provide advanced strategic guidance to Franchise Owners, elevate the quality and consistency of local marketing execution, and help drive enrollment growth across your region.
• Combine deep marketing expertise, consultative partnership, and operational leadership to strengthen franchise performance, ensure brand compliance, and improve the overall effectiveness of the Local School Marketing function.
• Manage assigned Field Marketing Manager for their region and provide guidance and mentorship to team members.
• Ensure local marketing activity across the region meets brand standards, approved channel guidelines, and franchise agreement requirements.
• Monitor local marketing performance across the regional portfolio, identifying high-performing schools worth spotlighting and underperforming schools needing intervention.

Senior Manager, Field Marketing

• Build and maintain an engaging, thoughtful membership experience from application to renewal that supports a mission-ready membership base.
• Establish a structured, repeatable member journey with defined touchpoints and expectations.
• Identify and address gaps in the member experience to improve engagement and retention.
• Develop and implement membership-related campaigns for the full year, supporting our customer Statement of Works (SOWs) and expressed member needs.
• Work with the Creative team to develop engaging content and nurture campaigns to encourage new member registration.
• Define target segments and outreach strategies to drive intentional membership growth.
• Plan and deliver member-centric virtual and in-person events from concept through execution.
• Manage and optimize the membership portal, website, and networking platforms to increase engagement and improve the user experience.
• Collaborate with the Member Admin to map, clean up, and manage workflows and data integrations across the portal and CRM systems.
• Ensure data accuracy and integrity to support reporting, communication, and decision-making.
• Report on member success initiatives and improvement plans/roadmaps.
• Continuously collect member feedback via surveys and other interactions.
• Act as a front-facing NSTXL representative at tradeshows, member meetings, and industry events.
• Collaborate with all marketing teams to host quarterly in-person member engagement and networking events.
• Drive accountability and alignment across teams supporting the membership experience.
• Manage membership projects and deadlines using tools such as Monday.com, Outlook, content calendars, and other project management software.
• Serve as a primary point of contact and a face of NSTXL to members, delivering white-glove service and ensuring a high-quality member experience.
• Proactively engage members to understand needs, identify challenges, and connect them with relevant NSTXL resources and opportunities.

Marketing Specialist – Membership

• Collaborate with internal partners to understand their challenges and project requirements
• Use insights to adapt and support student/prospect communications, with a focus on optimizing the student experience through relevance and personalization
• Ensure the compatibility of applicable components for efficient operation and seamless integration within the marketing tech stack
• Review marketing systems and operations to identify opportunities for improvement, and contribute to enhancements that support efficiency and streamlined daily work
• Advance previously identified marketing automation initiatives, prioritizing work that improves student engagement and success
• Apply hands-on experience in Journey development, automations, and SQL
• Offer technical support and promote a cooperative environment toward the successful completion of projects
• Verify and test the scalability and longevity of solutions, using an approach focused on identifying and addressing potential issues early
• Monitor solutions and perform necessary maintenance operations for any related solutions
• Document operationalization instructions, design specifications, and other related information
• Maintain comprehensive records to support effective future reference and knowledge transfer
• Foster learning and growth within the team
• Stay up to date with industry trends and developments, to help promote a culture of learning and innovation within the team
• Improve the student experience through the strategic use of marketing technology and engagement strategies
• Manage continued adoption of Marketing Cloud and other tools within our marketing technology stack, ensuring that the platform remains an important tool in the marketing strategy
• Attendance, punctuality, and reliability are essential functions of this role

Marketing Technology Automation Manager

• Lead, manage, and support a growing marketing team across key functions including email, social media, SEO, paid advertising, content, and partnerships.
• Oversee the day-to-day workflow of the marketing team, ensuring projects, campaigns, and deliverables are completed on time and aligned with priorities.
• Develop and maintain project timelines, task management systems, and team accountability processes.
• Act as the primary point of coordination between marketing team members, the Director of Marketing, and other CIAT department leaders.
• Collaborate closely with the Creative Manager to align messaging, creative assets, and campaign execution across all channels.
• Monitor team bandwidth and proactively adjust priorities and resources to meet business needs.
• Provide ongoing coaching, mentorship, and professional development support to direct reports.
• Conduct regular 1:1 meetings, performance check-ins, and career development planning with team members.

Marketing Manager

• Develop and execute a comprehensive B2B marketing strategy aligned with company goals and sales objectives.
• Build, mentor, and manage a high-performing marketing team (e.g., demand gen, content, digital, product marketing).
• Own the planning and execution of lead generation programs, including digital campaigns, ABM (Account-Based Marketing), email marketing, events, and partnerships.
• Refine the brand story and ensure consistent messaging across all channels and customer touchpoints.
• Collaborate with product teams to define go-to-market strategies, positioning, messaging, and competitive differentiation.
• Equip sales teams with the tools, content, and insights needed to close deals effectively.
• Use data to measure campaign performance, ROI, funnel conversion, and continuously improve efforts.
• Work cross-functionally with our Line of Business leaders and Executive leadership to align strategies and goals.

SVP, B2B Marketing

• Serve as the primary relationship manager for casino operators within the region by building trust, influencing decision-making, and aligning on shared goals to drive retail growth
• Lead the end‑to‑end marketing strategy for Caesars’ retail sportsbooks in your region, ensuring these physical environments serve as powerful extensions of the brand and key drivers of customer engagement and revenue.
• Shape the on‑property brand experience defining the programming, promotions, content, and game‑day environments that increase foot traffic, dwell time, and retail betting volume.
• Identify innovative ways to bridge retail and mobile behavior (e.g., app education, enrollment triggers, loyalty integration, kiosk-to-app journeys, and on‑site mobile acquisition initiatives).
• Drive on‑property engagement by operationalizing brand experiences, digital integrations, promotional activations, and customer pathways that connect retail bettors to the mobile Sportsbook app.
• Collaborate with cross-functional partners (Creative, Promotions, CRM, Legal, Operations, Media) to build and launch localized campaigns tied to seasonal sports moments, major events, and partner opportunities.
• Manage regional execution of signage, merchandising, QR codes, onsite brand presence, and promotion fulfillment across sportsbooks and casino property locations.
• Plan and support major on-site events including watch parties, VIP hospitality, partner activations, and new sportsbook openings.
• Lead the creation, trafficking, and approval routing of regional marketing assets, ensuring brand consistency across all touchpoints.
• Gather customer, partner, and property feedback to identify opportunities for growth then translate insights into actionable marketing plans.
• Support education and training of brick‑and‑mortar casino teams on Caesars Rewards, mobile betting, and promotional programs to improve customer experience and adoption.
• Manage onsite materials including merchandising, print assets, signage, and promotional items; partner with vendors on production and delivery.
• Serve as the day‑to‑day point of contact for partner team personnel, including sponsorship, ticketing, game‑presentation, broadcast, digital, and community relations teams. You will build strong, trust‑based relationships with partner organizations, ensuring Caesars is viewed as a proactive, creative, solution‑oriented collaborator.
• Oversee all sports partnerships in the assigned region, ensuring full utilization of contractual assets, effective activation, and strong partner relationships.
• Translate sponsorship rights (media, hospitality, IP, fan engagement assets) into actionable activation plans that balance brand elevation, performance, and operational feasibility.
• Maintain partnership calendars, fulfillment trackers, proof‑of‑performance documentation, and ensure all assets are delivered accurately and on schedule.
• Participate in recurring partnership calls, planning sessions, and in‑season touchpoints to align on priorities, opportunities, and asset usage.
• Monitor competitive activity, industry trends, and local sports performance to inform strategy and recommend new promotional ideas.
• Prepare market-level reports, recaps, and performance insights for senior leadership and internal stakeholders.
• Collaborate closely with Coordinators for operational execution across properties, ensuring seamless workflow, communication, and campaign delivery.

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Marketing Success Specialist

Partner Marketing Manager

Marketing Representative

Marketing Agent

Associate Director, Regional Marketing – West Region

Marketing Manager – Retention

Field Marketing Manager

Senior Manager, Field Marketing

Marketing Specialist – Membership

Marketing Technology Automation Manager

Marketing Manager

SVP, B2B Marketing

Field Marketing Manager