Marketing

• Serve as the primary marketing contact for strategic channel partners, distributors, and reseller relationships across North America and EMEA
• Partner closely with Account Managers and Partner Sales team to develop and execute joint go-to-market plans aligned to growth objectives
• Manage a high volume of partner marketing activities, requests, campaigns, and enablement initiatives across multiple stakeholders and geographies
• Plan and execute co-branded marketing campaigns including webinars, virtual events, email campaigns, digital programs, field marketing activities, and partner-led demand generation initiatives
• Coordinate partner participation in industry events, trade shows, partner conferences, and regional marketing activities
• Administer and track MDF (Market Development Funds), incentive and co-marketing programs, including proposal review, budget tracking, ROI measurement, and reporting
• Collaborate with marketing stakeholders to adapt messaging, content, and campaign assets for channel partner use
• Develop partner-facing sales and marketing materials, campaign toolkits, presentations, and enablement resources
• Drive partner engagement through regular communication, marketing planning sessions, and quarterly business reviews
• Monitor and report on partner marketing performance metrics including campaign engagement, lead generation, pipeline influence, and ROI
• Help improve and scale partner engagement processes, workflows, and operational efficiency as the channel organization grows

Partner Marketing Manager

• Promote and sell franchise services in the assigned territory to meet or exceed assigned sales goals.
• Grow and develop the customer base by utilizing a systematic process to identify new prospects and to contact and follow up with customers routinely.
• Make repeated contact calls to build relationships and educate customers on why PuroClean® is the best cleaning and restoration company.
• Provide and communicate clear, accurate pretesting, service scoping, and job estimates.
• Monitor and follow up on all assigned jobs to ensure customer needs are met.

Marketing Representative

• Dial leads from assigned lead campaigns and transfer calls to Sales Executives, Telemarketing Agents and/or Customer Service in an attempt to sell Timeshare, Marketing Package or solve any issues with memberships.
• Call leads and warm transfer calls to Sales Executives to generate additional volume and/ or package sales.
• Take inbound calls from campaigns and determine where lead should be directed.
• Maintain an upbeat, positive demeanor especially when interacting with Hilton guests, coworkers, supervisors, and managers.
• Maintain individual sales and marketing goals for performance.
• Ensures guest meets minimum eligibility requirements to tour sales center.
• Distribute only HGV authorized information and ensures that information is accurate.

Marketing Agent

• Plan, execute, and optimize PPC campaigns across Google Ads and Meta for internal brands and client accounts
• Conduct keyword research, audience targeting, and budget optimization to maximize ROI
• Monitor campaign performance and continuously refine strategies based on data and trends
• Manage multiple client accounts with a focus on performance, retention, and satisfaction
• Meet with clients to understand goals, set up accounts, and present results and recommendations
• Deliver clear, actionable reporting and insights on campaign performance
• Stay current on PPC, paid social, and digital advertising best practices
• Develop and execute marketing strategies across multiple business units
• Plan and manage inbound marketing campaigns including email, SEO, content, and social media
• Own content creation efforts including blogs, landing pages, email campaigns, and marketing collateral
• Build and optimize marketing funnels, landing pages, and automation workflows
• Manage website updates and performance in collaboration with internal and external teams
• Track and report on marketing performance, lead generation, and funnel metrics
• Partner with Sales and leadership to align marketing efforts with revenue goals
• Maintain brand consistency across all channels and business units
• Manage content calendars and develop SEO-driven content strategies
• Create and publish social media content, and engage with audiences across platforms
• Develop sales enablement materials, case studies, and client-facing assets
• Support webinars, podcasts, and thought leadership initiatives
• Assist with trade shows, events, and promotional campaigns as needed
• Collaborate with leadership to shape and scale digital marketing offerings for clients
• Identify opportunities to improve marketing performance, processes, and tools
• Contribute to the development of new service lines within the organization
• Help define the long-term structure of the marketing and digital services team

Marketing Manager

• Develop and execute marketing initiatives to drive adoption of and promote Natera’s genetic tests.
• Collaborate with other marketing team members as well as Medical Affairs and Sales team members.
• Identify appropriate channels to deploy marketing messaging in the region.
• Customize content from existing marketing campaigns, programs, and materials as appropriate for the region.
• Aid Medical Affairs in content development and speaker selection for regional HCP programs and congresses.
• Manage logistical support for local speaker programs, regional conferences, and other regional HCP programs.
• Establish and maintain relationships with opinion leaders, external speakers, and medical associations in the region.
• Track ROI for regional marketing programs and campaigns.
• Gather and analyze quantitative and qualitative data to generate insights on customer needs / competitive landscape.

Senior Area Marketing Manager, Women’s Health

• Define and champion Swyfft’s brand identity across all markets
• Develop messaging frameworks that clearly communicate our expertise
• Differentiate our brand in competitive markets
• Design and execute agent and broker recruitment campaigns
• Build targeted outreach strategies for coastal property specialists, surplus lines producers, and independent agents
• Oversee digital marketing channels including website, email, SEO/SEM, LinkedIn
• Create compelling content and thought leadership articles
• Monitor and synthesize industry trends
• Identify and maximize presence at key industry events
• Manage a marketing function, including vendors and a small team

VP, Marketing

• Own and execute Project Farma’s communications strategy, ensuring alignment with business priorities, service offerings, and organizational growth initiatives
• Serve as a marketing business partner to leadership, business development, and client engagement teams to support messaging related to consulting services, capabilities, and strategic initiatives
• Translate complex technical and professional services work into clear, actionable messaging for internal audiences and business enablement
• Partner with marketing to ensure alignment between communications and external campaigns, thought leadership, and brand positioning
• Support leadership communications, including executive messaging, organizational updates, and strategic initiatives
• Lead communication campaigns from planning through execution, ensuring employees receive timely, relevant, and targeted information
• Oversee town halls and leadership meetings, including development of run-of-show, presentation content, and execution
• Drive employee understanding of Project Farma’s services, value proposition, and role within the broader organization through targeted communications
• Contribute to go-to-market readiness by ensuring internal teams are equipped with clear and consistent messaging
• Support the development of presentations, enablement materials, and communications tied to business growth and client engagement efforts
• Track and measure engagement across internal communication channels and recommend improvements based on data and insights
• Ensure consistency, quality, and editorial standards across all organizational communications
• Develop and maintain communication channels that effectively reach a geographically dispersed workforce
• Gather project requirements and translate them into actionable plans; partner with marketing and project teams to deliver communications initiatives on time
• Document and continuously improve communication processes across the organization.

Senior Marketing Specialist

• Develop and execute omnichannel retention initiatives designed to reduce churn, improve engagement, and support customer lifetime value
• Support a test-and-learn culture by embedding experimentation and optimization into retention campaign planning
• Translate campaign and customer performance data into actionable insights and recommendations
• Partner cross-functionally to support retention initiatives aligned to customer and business needs
• Monitor customer behavior, market trends, and competitive activity to identify opportunities for retention improvement
• Plan, schedule, and execute multi-market retention campaigns aligned to business priorities and customer lifecycle strategies
• Develop, build, QA, schedule, and deploy retention email campaigns, including customer-facing copy, campaign setup, and execution within marketing platforms
• Maintain direct involvement in campaign execution activities, including targeting, fulfillment, launch coordination, and optimization
• Ensure campaign assets, customer lists, reporting files, and communications are delivered accurately and on time
• Embed A/B testing and test-and-learn methodologies into campaign planning to improve messaging, offers, timing, and targeting strategies
• Partner with Analytics and stakeholders to define KPIs, evaluate campaign effectiveness, and identify optimization opportunities
• Track, analyze, and report on retention, upgrade, and engagement metrics to support continuous improvement
• Prepare and deliver recurring performance updates, dashboards, and presentations for stakeholders and leadership

Marketing Manager – Retention

• Serve as the primary local marketing partner for a regional portfolio of Primrose Schools franchise school locations
• Work directly with Franchise Owners to build effective annual marketing plans
• Make smart use of required local marketing investment and execute programs that drive enrollment growth
• Consult Franchise Owners on local marketing investment allocation across various channels
• Review and approve annual and ongoing local marketing plans to ensure alignment with brand expectations
• Monitor marketing spend pacing and proactively address compliance issues
• Deliver seasonal recommendations and resources to keep Franchise Owners informed
• Ensure local marketing activity meets brand standards and franchise agreement requirements
• Build strong, trusted relationships with Franchise Owners through regular engagement
• Gather and share field feedback with the broader marketing team

Field Marketing Manager

• Serve as the senior local marketing leader for a regional portfolio of Primrose Schools franchise locations.
• Provide advanced strategic guidance to Franchise Owners, elevate the quality and consistency of local marketing execution, and help drive enrollment growth.
• Combine deep marketing expertise, consultative partnership, and operational leadership to strengthen franchise performance.
• Ensure brand compliance and improve the overall effectiveness of Local School Marketing function.
• Provide guidance and mentorship to team members while primarily focusing on owning regional outcomes and solving complex challenges.

Senior Manager, Field Marketing

• Serve as the senior local marketing leader for a regional portfolio of Primrose Schools franchise school locations.
• Provide advanced strategic guidance to Franchise Owners, elevate the quality and consistency of local marketing execution, and help drive enrollment growth across your region.
• Combine deep marketing expertise, consultative partnership, and operational leadership to strengthen franchise performance, ensure brand compliance, and improve the overall effectiveness of the Local School Marketing function.
• Manage assigned Field Marketing Manager for their region and provide guidance and mentorship to team members.
• Ensure local marketing activity across the region meets brand standards, approved channel guidelines, and franchise agreement requirements.
• Monitor local marketing performance across the regional portfolio, identifying high-performing schools worth spotlighting and underperforming schools needing intervention.

• Build and maintain an engaging, thoughtful membership experience from application to renewal that supports a mission-ready membership base.
• Establish a structured, repeatable member journey with defined touchpoints and expectations.
• Identify and address gaps in the member experience to improve engagement and retention.
• Develop and implement membership-related campaigns for the full year, supporting our customer Statement of Works (SOWs) and expressed member needs.
• Work with the Creative team to develop engaging content and nurture campaigns to encourage new member registration.
• Define target segments and outreach strategies to drive intentional membership growth.
• Plan and deliver member-centric virtual and in-person events from concept through execution.
• Manage and optimize the membership portal, website, and networking platforms to increase engagement and improve the user experience.
• Collaborate with the Member Admin to map, clean up, and manage workflows and data integrations across the portal and CRM systems.
• Ensure data accuracy and integrity to support reporting, communication, and decision-making.
• Report on member success initiatives and improvement plans/roadmaps.
• Continuously collect member feedback via surveys and other interactions.
• Act as a front-facing NSTXL representative at tradeshows, member meetings, and industry events.
• Collaborate with all marketing teams to host quarterly in-person member engagement and networking events.
• Drive accountability and alignment across teams supporting the membership experience.
• Manage membership projects and deadlines using tools such as Monday.com, Outlook, content calendars, and other project management software.
• Serve as a primary point of contact and a face of NSTXL to members, delivering white-glove service and ensuring a high-quality member experience.
• Proactively engage members to understand needs, identify challenges, and connect them with relevant NSTXL resources and opportunities.

Marketing Specialist – Membership

• Develop the joint global marketing strategies with a few Strategic Technology Alliances that underpin the go-to-market strategy for each alliance
• Craft compelling value-propositions, messaging and positioning that addresses a buyer’s needs and invokes the desire to engage and adopt joint solutions built on the SailPoint platform
• Own the strategy and creation of joint alliance market-facing and internal enablement content that manifest the differentiation of SailPoint in the market.
• Leverage traditional channel and system integrator partnerships for tri-party channels to market
• Develop joint marketing campaigns (content, thought leadership, demand activations) with each Strategic Alliance, that targets key industries and markets, with our joint solution, that results in sales team, opportunity identification, and pipeline for the partnerships
• Develop scalable marketing initiatives collaborating with SailPoint Field Marketing, Product Marketing, Events, Campaigns, PR, and AR to drive awareness and demand for SailPoint
• Act as an evangelist to market influencers, industry analysts, prospects, and customers at tradeshows, industry events, and conferences

• Collaborate with internal partners to understand their challenges and project requirements
• Use insights to adapt and support student/prospect communications, with a focus on optimizing the student experience through relevance and personalization
• Ensure the compatibility of applicable components for efficient operation and seamless integration within the marketing tech stack
• Review marketing systems and operations to identify opportunities for improvement, and contribute to enhancements that support efficiency and streamlined daily work
• Advance previously identified marketing automation initiatives, prioritizing work that improves student engagement and success
• Apply hands-on experience in Journey development, automations, and SQL
• Offer technical support and promote a cooperative environment toward the successful completion of projects
• Verify and test the scalability and longevity of solutions, using an approach focused on identifying and addressing potential issues early
• Monitor solutions and perform necessary maintenance operations for any related solutions
• Document operationalization instructions, design specifications, and other related information
• Maintain comprehensive records to support effective future reference and knowledge transfer
• Foster learning and growth within the team
• Stay up to date with industry trends and developments, to help promote a culture of learning and innovation within the team
• Improve the student experience through the strategic use of marketing technology and engagement strategies
• Manage continued adoption of Marketing Cloud and other tools within our marketing technology stack, ensuring that the platform remains an important tool in the marketing strategy
• Attendance, punctuality, and reliability are essential functions of this role

Marketing Technology Automation Manager

• Lead the development of integrated marketing strategies across treasury management solutions, including payables, receivables, liquidity, and digital capabilities
• Partner with product and sales leadership to translate business priorities into actionable marketing plans that drive pipeline and client adoption
• Own end-to-end campaign strategy, including messaging, positioning, channel strategy, and performance tracking
• Ensure alignment with enterprise brand standards while enabling speed and flexibility to meet line of business needs
• Collaborate with internal stakeholders and external partners to deliver high-quality marketing assets, including thought leadership, sales enablement tools, and client-facing content
• Identify opportunities to optimize client acquisition, cross-sell, and retention through data-driven insights and market trends
• Manage agency and vendor relationships to ensure delivery within scope, budget, and timeline
• Establish and track KPIs to measure marketing effectiveness and continuously optimize performance

Marketing Strategist, Treasury Management

• Act as a key technical partner between customers, Sales, Product Management, R&D, and Operations
• Support customer accounts by selecting and recommending flow control refractory products and system solutions based on site-specific practices and requirements
• Spend time on site with customers, monitoring product performance, supporting startups and trials, and addressing technical questions or concerns
• Support and monitor service trials, including troubleshooting, fact-finding, and performance follow-up
• Prepare clear and concise trial and visit reports outlining results, findings, and recommendations
• Partner with Sales during customer visits to ensure our solutions deliver measurable value
• Provide hands-on training to internal teams and customer personnel on proper product installation and application
• Identify opportunities to introduce new technologies and innovative solutions at customer sites
• Share customer feedback, performance insights, and improvement opportunities with internal stakeholders
• Collaborate internally to support product portfolio improvements and market rollout initiatives

Marketing & Solutions Specialist – Flow Control

• Develop, write, and edit compelling content for digital and print channels, including email campaigns, social media, website copy, press releases, and marketing collateral
• Partner cross-functionally with internal teams to align messaging with business objectives and brand standards
• Manage and execute integrated marketing communication campaigns from concept through delivery
• Maintain and enforce brand voice, tone, and visual identity across all communication platforms
• Coordinate internal communications to support organizational initiatives and employee engagement
• Monitor campaign performance metrics and provide insights to optimize future communications strategies
• Assist in event promotion, product launches, and corporate announcements

Marketing Communication Specialist

• Accountable for planning, administering, and completing assigned projects, particularly in marketing and production, that are directly related to key business objectives.
• Collaborate with the Director of Marketing to prioritize initiatives and translate strategic goals into actionable content and campaign plans
• Manage and lead marketing team members; coach team to meet objectives and customer service expectations, and to achieve personal development goals
• Set clear expectations, priorities, and timelines to ensure high-quality execution and timely delivery of marketing and production projects
• Serve as a point of escalation for project challenges, resource constraints, and cross-functional alignment issues
• Foster strong working relationships and collaboration across teams, promoting transparency and shared ownership of outcomes
• Support continuous improvement by identifying process gaps, recommending efficiencies, and modeling best practices in project execution
• Support in the development and content strategy across channels: digital, print, social, and internal communications, ensuring messaging is consistent, on-brand, and aligned with business objectives
• Monitor content performance and apply data-driven insights to refine messaging strategies and improve audience engagement
• Create, maintain, and monitor project plans, schedules, work hours, budgets, and expenditures, ensuring alignment with marketing strategies.
• Determine and define project scope and objectives, focusing specifically on marketing outcomes and production deliverables.
• Become an expert-user of the company’s project management software; build and maintain marketing project calendars and support users with software questions or needs.
• Effectively collaborate with other departments as needed to align marketing and production projects with broader company initiatives.
• Prepare necessary presentation materials for meetings or other communications, including presentation, print-outs, project calendars, notifications, etc.
• Assess risks in project activities or timelines, communicate timely, and provide proactive solutions where applicable.
• Ensure projects adhere to frameworks and that all documentation is maintained effectively, either electronically or on paper.
• Coordinate activities, resources, equipment, and information, liaising with external vendors as necessary to meet project requirements.
• Use PA’s Core Values in daily activities and interactions with others
• Collaboratively perform other duties as needed to support company goals.

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