Chief Marketing Officer

• Operationalize Blackwood’s newly developed Messaging and Brand Guidelines across all internal and external marketing channels.
• Build and execute a comprehensive multi-channel marketing strategy aligned to Blackwood’s FY30 Strategic Growth Plan.
• Establish measurable marketing objectives tied to pipeline generation, strategic account engagement, partner alignment, brand awareness, and revenue growth.
• Collaborate with Executive Leadership and cross-functional teams to shape long-term brand strategy, market positioning, and strategic communications.
• Mature Blackwood’s marketing operations, processes, tooling, and governance to support scale.
• Partner closely with Executive Team to align marketing initiatives to strategic growth objectives and customer priorities.
• Coordinate all virtual or in-person marketing events such as trade shows, conferences, seminars, workshops, webinars, roadshows, and corporate-sponsored events.
• Develop and manage integrated marketing campaigns designed to generate awareness, engagement, and qualified pipeline opportunities.
• Support account-based marketing (ABM) and targeted outreach initiatives focused on Federal, SLED, Healthcare, Education, and Enterprise customers.
• Establish campaign measurement and attribution methodologies to evaluate return on marketing investment.
• Build strategic marketing relationships with Blackwood’s Technology Partners, including both established OEMs and emerging innovators.
• Collaborate with alliance teams on co-branded campaigns, events, thought leadership initiatives, and executive engagement opportunities.
• Coordinate Blackwood’s use of partner funding programs including MDF, sponsorships, and joint marketing initiatives.
• Lead Blackwood’s event strategy including conferences, executive engagements, webinars, workshops, partner events, customer experiences, and industry sponsorships.
• Oversee the creation of marketing collateral and digital assets that reflect Blackwood’s visual identity and strategic messaging.
• Manage internal and external creative, digital, event, and marketing support resources.
• Introduce scalable processes, workflows, and operational discipline across the marketing function.

Senior Director of Marketing

• Guide the strategic vision and direction of marketing initiatives
• Develop and execute go to market strategies that support the growth goals of DEWALT
• Ensure strategies are grounded in user value creation and market needs
• Prioritize cross-product and cross-functional marketing initiatives for maximum impact
• Consult with product and business leaders on key marketing initiatives
• Collaborate with cross-functional leaders for marketing effectiveness
• Prepare and deliver strategic marketing plans and regular updates to SBD leadership
• Manage go-to-market team responsible for content, campaigns and events
• Lead quarterly planning sessions to align team objectives with annual goals
• Track and report on key performance indicators
• Oversee planning and execution of trade shows and events
• Plan and maintain budget and track spending against that budget
• Identify and cultivate strategic partnerships that advance marketing and business objectives

Senior Director, Marketing – Strategic Partnerships

• Own integrated campaign planning in support of brand strategy.
• Create new and expanded capacity within network Schools by positioning Outward Bound as a valued educational partner to families, schools, and community-based organizations.
• Strengthen a leading-edge research and development engine to continuously improve program quality and outcomes.
• Lead paid and performance strategy across owned and organic channels.
• Direct agency partners on media planning and reporting; extend coordination to influencer and direct-buy opportunities when applicable.
• Develop and maintain the infrastructure that enables Schools and external partners to create higher-quality content, providing storyboarding guidance, asset standards, and production resources.
• Drive earned media and brand visibility strategy by proactively identifying opportunities to reach new audiences.

Marketing Director

• Lead top-of-funnel growth strategies to build awareness and attract new customers.
• Serve as the public face of AWeber, engaging with audiences through various channels.
• Develop relationships with key industry players and partners to create growth opportunities.
• Own marketing funnel from acquisition to retention, ensuring revenue growth.
• Act as a player-coach, guiding the marketing team while also contributing personally.
• Enhance product marketing and positioning for maximum impact.
• Build an AI-native marketing function for efficiency and scale.
• Maintain a close connection with customers to inform marketing efforts.

Chief Growth Officer

• Own IonQ’s global partner marketing strategy, developing joint go-to-market programs with strategic partners across cloud, government, and enterprise ecosystems.
• Define and execute co-marketing initiatives including joint campaigns, solution launches, events, and content that drive pipeline and customer engagement.
• Build scalable frameworks for partner activation, including messaging alignment, campaign playbooks, and performance tracking.
• Lead IonQ’s analyst relations program, managing relationships with key industry analysts (e.g., Gartner, IDC, Forrester) and ensuring consistent, proactive engagement.
• Drive and deliver compelling analyst briefings with cross-functional leaders/experts, develop analyst inquiries, and strategic narratives that position IonQ as a category leader in quantum computing, networking, sensing, and security.
• Drive participation in major analyst evaluations, reports, and market landscapes, ensuring strong representation and differentiation.
• Partner closely with product marketing to translate technical innovation into clear, differentiated narratives for partners and analysts.
• Collaborate with communications and PR to amplify third-party validation, analyst coverage, and partner announcements.
• Align partner marketing and analyst insights with broader company messaging, campaigns, and executive communications.
• Act as the connective tissue across partnerships, marcomms, product, and sales to ensure consistent ecosystem messaging and execution.
• Support strategic account efforts by activating partners in priority deals and enterprise opportunities.
• Establish metrics and reporting frameworks to measure partner marketing impact (pipeline, influence, engagement) and analyst sentiment (coverage, positioning, share of voice).
• Provide ongoing market intelligence and analyst insights to inform product strategy, positioning, and competitive differentiation.

Partner Marketing Director – Analyst Relations

• Define the market narrative for Intapp Time and Profitability
• Partner with Product to influence roadmap priorities
• Go-to-market strategy for Celeste-powered capabilities
• Lead end-to-end product launches

Product Marketing Director – Time & Profitability Intelligence

• Translate product-level messaging, claims, proof points, and terminology in alignment with the company’s full-stack quantum platform narrative, demonstrating that the platform as a whole is greater than the sum of each individual part, while preserving technical credibility for each underlying product family.
• Ensure platform narrative consistency across all product lines and releases, proactively identifying and resolving gaps, overlaps, or fragmentation before they reach the market.
• Support the design of cross-platform GTM plays and sales-aligned playbooks, translating platform strategy into repeatable engagement models, industry-specific use case motions, and executive-ready conversation frameworks that accelerate pipeline development and revenue progression.
• Orchestrate platform-level competitive intelligence and readiness, working across subject matter experts in each product domain to develop materials and objection-handling frameworks that clearly articulate 'why the IonQ quantum platform delivers greater customer value' versus alternatives and point solutions.
• Continuously monitor the global quantum competitive landscape, evolving positioning and readiness materials as benchmarks, claims, funding signals, and market narratives shift.
• Partner closely with Product Managers across product lines to predictably and consistently deliver launches and major technical milestones aligned to sales and marketing motions, ensuring product announcements reinforce platform strategy, roadmap progress, and long-term credibility.
• Drive cross-functional alignment for launches and milestone releases across Product, Sales, Corporate Marketing, PR, and Analyst Relations to maximize coherent market impact.
• Develop and support industry- and region-tuned, platform materials, enabling the core quantum narrative to resonate across verticals (e.g., pharma, manufacturing, energy, financial services, defense) and geographies, by demonstrating an understanding of distinct motivations, dynamics, and buyer expectations.
• Act as a trusted platform partner to cross company product leaders, facilitating alignment without diminishing individual product line ownership or differentiation.

Senior Product Marketing Director – Platform, Industry Narrative

• Own the end-to-end marketing strategy and execution aligned to company growth goals
• Define ICPs, segmentation, and go-to-market approaches for Residential Providers and government systems
• Drive marketing-generated pipeline and opportunity creation, aligning closely with Sales to improve lead quality and velocity
• Build and scale a repeatable demand generation engine across outbound email, digital campaigns, and conference strategies
• Drive predictable, scalable pipeline and revenue contribution through marketing efforts
• Design and execute multi-channel campaigns including outbound email and sequencing, digital campaigns (paid and organic), conference and event strategy, partner and co-marketing initiatives
• Build systems that consistently generate qualified pipeline, not one-off campaigns
• Optimize conversion across the funnel (lead → opportunity → closed deal)
• Continuously test, iterate, and refine channel performance and messaging
• Own the Impruvon brand identity, ensuring a consistent and compelling voice across all channels
• Develop and execute a thought leadership strategy that positions Impruvon as a trusted, mission-driven innovator in medication management
• Manage public relations and external communications to increase awareness and credibility
• Identify and secure speaking opportunities, awards, and partnerships that elevate the company’s profile and support sales credibility and pipeline generation
• Translate complex product capabilities into clear, differentiated value propositions
• Own the customer advocacy engine, including case studies, customer success stories, outcome-driven content
• Partner with Product to ensure market feedback informs positioning and roadmap alignment
• Equip Sales with high-impact messaging and collateral
• Take full ownership of the existing HubSpot marketing suite
• Optimize lead scoring and lifecycle stages, attribution and reporting, automation workflows
• Ensure high data integrity and CRM discipline
• Build scalable systems that improve efficiency, visibility, and conversion
• Leverage AI tools to automate workflows, personalize outbound at scale, and accelerate execution
• Build and maintain a rigorous reporting cadence for the CEO
• Track and report on pipeline generated, conversion rates across the funnel, campaign performance and ROI
• Ensure all marketing activity is measurable, attributable, and tied to business outcomes
• Use data to continuously optimize strategy and resource allocation
• Directly manage and mentor the Senior Marketing Manager
• Set priorities and ensure high-quality execution across campaigns, content, and design
• Build and scale the marketing function as the organization grows

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