Yelp

Consumer Growth Operations Manager

Yelp

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $106,000 - $150,000 per year

Job Level

SeniorLead

Tech Stack

SQL

About the role

  • Lead and oversee the development, execution, and continual improvement of multi-channel campaigns across email, push, in-app and new channels, ensuring alignment with industry best practices and team goals.
  • Review and advise on technical solution designs, ensuring campaigns are robust, compliant, and set up for measurable success.
  • Develop, implement, and validate experiment methodologies, ensuring rigorous design and actionable learning to drive channel strategy forward.
  • Monitor and adapt to changes in marketing platforms, policies, devices, and AI-driven trends, communicating pivots and updates to key stakeholders swiftly.
  • Build, iterate, and advocate for best-in-class channel strategies, leveraging analytics frameworks and AI tools to maximize channel performance.
  • Partner with MarTech, product and analytics teams to troubleshoot technical challenges, streamline processes, and develop scalable solutions.
  • Mentor and collaborate with team members, supporting a data-first, experiment-driven culture across Consumer Growth Science & Operations.
  • Stay current with digital marketing, data privacy, and MarTech trends and champion their adoption across the team.

Requirements

  • 7+ years' experience in growth or lifecycle marketing (email, push, in-app etc) and hands-on campaign execution
  • Demonstrated experience with technical campaign solutioning, A/B testing, and reporting
  • Proficiency in modern MarTech automation and analytics platforms (e.g., Braze, SFMC, others)
  • Strong competency (or willingness to develop) with AI-driven workflows and decisioning engines
  • Exceptional project management, cross-functional collaboration, and communication skills
  • Experience in interpreting and troubleshooting deliverability, compliance, and platform changes
  • Bachelor’s degree required; advanced degree or technical certifications are a plus
  • HTML, SQL, Liquid or similar and data analysis proficiency (Excel, dashboards) is a strong asset
Benefits
  • Full medical, vision, and dental
  • 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter), 12 paid holidays, plus one floating holiday
  • Up to 14 weeks of parental leave
  • Monthly wellness subsidy
  • Work from home reimbursement
  • Flexible spending account
  • 401(k) retirement savings plan
  • Employee stock purchase plan

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
A/B testingcampaign executiondata analysisHTMLSQLLiquidanalytics frameworksMarTech automationexperiment methodologiescompliance
Soft skills
project managementcross-functional collaborationcommunicationmentoringadaptabilityproblem-solvingleadershipdata-driven decision makingteam advocacystakeholder communication
Certifications
Bachelor’s degreeadvanced degreetechnical certifications
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