Wayside Publishing

Senior Account Manager

Wayside Publishing

full-time

Posted on:

Origin:  • 🇺🇸 United States • Alabama, Florida

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Salary

💰 $75,000 - $90,000 per year

Job Level

Senior

About the role

  • Develop and implement strategic account plans for key customers within your territory, identifying opportunities for expansion, retention, and long-term partnership.
  • Understand client goals, district initiatives, budgetary constraints, and timelines to offer tailored solutions aligned with customer success.
  • Maintain deep familiarity with district procurement processes, funding cycles, and state-specific adoption requirements.
  • Collaborate with the adoptions team to monitor legislation, market trends, and best practices that impact client decisions and procurement cycles.
  • Build and nurture strategic relationships with clients through regular communication, site visits, and stakeholder meetings.
  • Serve as a trusted advisor, helping clients navigate challenges and ensuring their satisfaction with Wayside Publishing’s products and services.
  • Act as a subject matter expert and mentor to junior Account Managers; lead by example in customer engagement and strategic account planning.
  • Work cross-functionally with Marketing, Product Development, Customer Support, and Adoptions teams to ensure alignment and success for assigned accounts.
  • Conduct face-to-face meetings with prospective and existing clients; schedule appointments, perform cold calls, and present Wayside’s world language product offerings in person.
  • Prepare and present detailed proposals that outline solutions, timelines, and pricing; negotiate terms and handle objections to close sales.
  • Maintain accurate records of client interactions, sales activity, and performance metrics using Salesforce; generate reports and analyze trends.
  • Represent the voice of the customer internally and advocate for customer success throughout the lifecycle of the account.
  • Identify new business opportunities within both existing and potential accounts to drive revenue growth and market share.
  • Travel approximately 50% of the time, adhering to the company’s travel guidelines.
  • Other duties as assigned.

Requirements

  • Bachelor's degree in business, education, or a related field.
  • Minimum 6 years of proven experience as an Account Manager or in a similar client-facing role, preferably in a B2B environment.
  • Strong understanding of the K-12 education market, including adoption cycles, funding mechanisms, and procurement processes.
  • Experience with state-specific adoption cycles and ability to collaborate with adoptions and product teams.
  • Demonstrated ability to meet or exceed sales goals and revenue targets.
  • Strong leadership and mentoring abilities, with a collaborative, team-first attitude.
  • Strong business acumen and sales process understanding with a results-oriented mindset.
  • Excellent interpersonal, communication, and relationship-building skills, especially with senior-level stakeholders and district decision-makers.
  • Demonstrated ability to manage multiple large accounts while mentoring junior team members.
  • Strategic thinker with strong problem-solving and negotiating skills.
  • Skilled at managing a dynamic schedule, prioritizing tasks, and navigating independently while traveling.
  • Proficiency in CRM systems such as Salesforce and MS Office tools.
  • Valid driver's license and willingness to travel extensively within the assigned territory.
  • World Language teaching experience is a plus; proficiency in Spanish, French, German, or Italian is a strong plus but not required.
  • Experience in the educational K-12 industry is preferred, but not required.
  • Passion for education and a commitment to making a positive impact in the world language learning community.
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