Salary
💰 $75,000 - $135,000 per year
About the role
- Partner with subject matter experts to develop original content in formats from blog posts and articles to white papers, infographics, and videos
- Maximize value and reach of content by creating derivative pieces for multiple channels
- Build and execute content strategies supporting short- and long-term marketing initiatives and campaigns
- Collaborate closely with product marketing, customer marketing, and field marketing to map, optimize, and execute content across the buyer journey
- Serve as a steward of best practices in messaging, grammar, writing, and style
- Measure and report on content performance and optimize based on results
- Contribute to standards, processes, and tools to drive efficiencies for the cross-functional team
- Stay on top of content marketing trends and propose new ideas to explore and test
- Create thought leadership, product-level, and customer content in collaboration with global marketing, strategy, and sales teams
Requirements
- 3+ years of content marketing experience in B2B tech/enterprise software space; 5+ for senior manager
- Strong portfolio of published work demonstrating exceptional writing skills and ability to translate complex messaging into simple, digestible content
- Exceptional writing, editing, and messaging skills
- Strategic thinker with project management capabilities
- Ability to break down complex topics into compelling, digestible content
- Collaborative team player with great interpersonal skills and ability to lead and influence cross-functionally
- Proven ability to build relationships across teams and levels
- Self-motivated, innovative, collaborative, creative, and analytical
- Fast learner, detail-oriented, and comfortable in fast-paced environments
- Ability to deliver feedback thoughtfully and receive it gracefully
- Strong project management skills and attention to detail
- Nice to have: Familiarity with the life sciences industry
- Nice to have: Experience working with remote and global teams
- Nice to have: Success bringing innovative B2B offerings to market