The Independents

Communications

• Develop and execute innovative public relations strategies to maximize brand visibility in the luxury fashion sector.
• Build and nurture strong relationships with clients, aligning PR activities with their vision and goals.
• Lead and coordinate PR campaigns, including press releases, media relations, and digital PR initiatives.
• Guide and mentor a dynamic team, promoting a culture of excellence, innovation, and continuous professional growth.
• Manage and oversee high-profile fashion events, ensuring seamless execution and brand alignment.
• Align internal communications with external PR strategies to ensure a cohesive brand message.
• Monitor industry trends and competitor activities to inform and adapt PR strategies.
• Foster relationships with influencers, media, and other key stakeholders in the luxury fashion industry.
• Oversee budget management for PR campaigns and events, ensuring optimal allocation of resources.
• Represent the brand at industry events, conferences, and meetings, enhancing the brand's network and reputation.
• Proactively identify and pursue new business opportunities, expanding the company’s client portfolio in the luxury fashion sector.
• Lead the development and presentation of new business pitches, effectively communicating the brand's value proposition to prospective clients.

Director, Fashion Communications

Account Executive

• Develop and execute strategic design-focused PR programs that elevate brand visibility and drive commercial impact through product launches, studio announcements, showroom openings, and experiential moments tied to the design calendar.
• Cultivate and maintain deep relationships with design, architecture, and interiors editors, journalists, digital platforms, and tastemakers to secure top-tier coverage, awards, and long-lead placements.
• Serve as a trusted brand ambassador within the design community, representing clients across press previews, trade fairs, industry events, and key cultural moments.
• Build strong, consultative client partnerships by delivering thoughtful PR strategy, trend intelligence, and creative storytelling aligned with each brand’s design ethos and business goals.
• Lead and mentor Account Managers, Coordinators, and Assistants, fostering a collaborative, detail-driven, and creatively ambitious team culture.
• Oversee the planning and execution of high-impact design moments, including press previews, showroom installations, influencer walk-throughs, and strategic industry collaborations.
• Stay at the forefront of design trends, market shifts, and cultural conversations, translating insights into compelling narratives and proactive media opportunities.
• Support agency growth by identifying new opportunities, contributing to new business pitches, and leveraging design-media relationships to elevate emerging and established brands.
• Evaluate campaign performance using qualitative storytelling impact and quantitative media metrics, ensuring programs meet client objectives and deliver meaningful ROI.
• Champion a high-performing, inclusive team environment that prioritizes mentorship, continuous learning, creative excellence, and innovation.

Account Director, Design and Lifestyle

Manager

• Day-to-day management of VIP and influencer deliverables across fashion, lifestyle, hospitality, and beauty accounts, with a strong focus on events, activations, and fashion shows
• Lead execution of brand activations, collaborations, press events, fashion shows, and VIP experiences, including on-site support and talent coordination
• Build and maintain strong client relationships, serving as the primary day-to-day lead and delegating to junior team members as appropriate
• Provide accurate budget estimates for paid partnerships, including brand ambassadorships, event attendance, social campaigns, and booking DJs/performers
• Draft and manage talent Statements of Work, outlining deliverables, services, usage rights, exclusivity, timelines, and fees
• Strategically cast talent for both organic and paid opportunities, aligned to brand DNA, KPIs, audience, and budget
• Negotiate influencer and celebrity partnerships and execute talent contracts in collaboration with legal
• Manage paid talent deliverables and approvals, ensuring all deadlines are met and client feedback is addressed efficiently
• Oversee campaign budgets and partner closely with client and finance teams to ensure third-party collaborators are paid accurately and on time
• Advise clients on organic VIP and influencer strategy, including seedings, dressing opportunities, guest list curation, and press trip support
• Proactively engage stylists to secure celebrity placement opportunities for KO brands
• Build and maintain relationships across the entertainment ecosystem, including talent agents, managers, publicists, influencers, stylists, and relevant media
• Communicate proactively with clients regarding talent opportunities, industry trends, competitive landscape, and program performance
• Act as on-site client and agency point-of-contact at high-profile events, activations, and fashion shows
• Review work submitted by junior team members and provide clear, constructive feedback
• Measure, analyze, and report on campaign performance to optimize future programs (CPM, impressions, engagement, ROI)

Director, Fashion Communications

Account Director, Design and Lifestyle

Manager, VIP & Influence