Swing Development (SwingDev)

Lifecycle Marketing Operations Manager

Swing Development (SwingDev)

full-time

Posted on:

Origin:  • 🇵🇱 Poland

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Salary

💰 PLN 17,000 - PLN 20,000 per month

Job Level

Mid-LevelSenior

Tech Stack

SQLTableau

About the role

  • You’ll code dynamic, personalized campaigns across email, push and SMS using HTML, CSS, and Liquid, leveraging modular code and API-driven data to create scalable, flexible customer journeys.
  • You’ll work on multi-channel journey execution in Braze by designing, QAing, and optimizing campaigns with Canvases, API triggers, segment filters, Liquid logic, content blocks, and personalization.
  • You’ll write complex personalization logic using advanced Liquid conditions, loops, and filters to parse and render dynamic content from JSON objects.
  • You’ll integrate and troubleshoot APIs by configuring endpoints, testing integrations, and collaborating with engineering to resolve data pipeline or system issues.
  • You’ll monitor and troubleshoot CRM performance, proactively identifying and resolving SMS delivery errors, broken links, or UTM mismatches using Braze logs, Google Postmaster, and Customer Data Platforms.
  • You’ll segment and target audiences precisely by defining audiences based on behavioral, demographic, or custom criteria, collaborating with data and product teams using SQL and Tableau.
  • You’ll collaborate cross-functionally with Product, Engineering, Analytics, Creative, and Marketing teams to align requirements, improve processes, and enhance campaigns.
  • You’ll improve operational workflows by identifying inefficiencies and implementing scalable processes for testing, documentation, link libraries, and reporting standardization.
  • You’ll manage projects end-to-end by overseeing timelines, writing tickets, and planning sprints to ensure smooth campaign execution.
  • You’ll monitor platform health proactively by tracking Braze, Customer.io, and deliverability tools (Google Postmaster, Microsoft SNDS) to identify risks or issues affecting CRM performance.

Requirements

  • Have around 4+ years of experience in developing email campaigns with HTML/CSS
  • Possess 4+ years of experience with Liquid (or similar templating language)
  • Bring technical experience with Braze and Customer.io
  • Are strongly focused on processes to identify inefficiencies and drive improvements
  • Have a working knowledge with SQL
  • Are enthusiastic about working for a mission-driven brand
  • Are innovative and creative, with a logical and methodical approach to problem solving
  • Are driven, self-motivated, and committed to high quality work and outcomes
  • Believe in true partnership and collaboration throughout an organization
  • Have a great command of English (written & spoken).
  • Are available to work two days a week in the afternoon hours, including evening meetings due to U.S. time zone collaboration (we respect work-life balance but prioritize effective communication)
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