Marketing Operations

• Optimize the marketing technology stack and integrate platforms for seamless workflows
• Administer and optimize marketing platforms including WordPress, Dynamics 365, ClickDimensions, Google Ads, and LinkedIn Campaign Manager
• Drive integrations to ensure smooth data flow and maintain data quality and categorization in Microsoft Dynamics
• Provide technical expertise in setting up campaign automation, lead nurturing, and lead scoring models
• Maintain data quality to enable targeted campaign segmentation
• Develop and maintain dashboards and reports; translate campaign and platform performance into actionable insights
• Monitor emerging marketing technology trends and recommend solutions to improve efficiency and ROI
• Provide training and best-practice guidance to marketing and sales teams on platform usage
• Collaborate closely with Sales, Marketing, IT, Commercial Operations and other global departments
• Hands-on role; be an independent "Do’er" focused on integrating and optimizing systems yourself
• Part of the Global Marketing team reporting to the Director Marketing
• Occasional travel between Gothenburg and Stockholm offices; no people management responsibilities

Marketing Technology Manager

Manager, Global Marketing Operations

CRM, Marketing Automation Specialist