Salary
💰 CA$50,000 - CA$66,000 per year
About the role
- Assist in the execution of demand generation campaigns, including email, digital ads, webinars, events, and social media
- Coordinate campaign execution such as asset collection, email list pulls, webinar logistics, and landing page set-up
- Support email marketing programs by helping with audience segmentation, QA testing, and reporting
- Partner with the Demand Gen team to maintain campaign calendars and ensure deadlines are met
- Assist in monitoring campaign performance, pulling reports, and tracking KPIs
- Support database management efforts by maintaining contact lists and ensuring data accuracy
- Collaborate with Sales and SDR teams by providing support for lead generation and pipeline development efforts
- Research industry trends, competitors, and new tactics to support campaign ideation
- Provide general administrative and project support to the Demand Generation team
- Be willing to adapt to changes in the job description and accept all other duties as assigned
Requirements
- Hybrid Opportunity: fully remote until Vancouver, BC and Toronto, ON offices are established, transitioning to 50/50 remote/in-office
- Strong organizational skills with the ability to manage multiple tasks in a fast-paced environment
- Excellent written and verbal communication skills
- Detail-oriented with strong time management skills
- Proficiency with Microsoft Office or Google Workspace; exposure to marketing automation or CRM tools (HubSpot, Salesforce, Marketo, Pardot, etc.) is a plus
- Eagerness to learn and grow within B2B AI/SaaS marketing
- Collaborative, team-oriented mindset with strong interpersonal skills
- Willing to adapt to changes in the job description and accept other duties as assigned
- Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent internship/related experience