CRM Marketing Specialist
Zwift
Email Marketing Manager
Snap! Mobile
contract
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $30 - $48 per hour
Job Level
JuniorMid-Level
About the role
- Build, optimize, and report on email campaigns that engage, inform, and convert.
- Create, refine, test, deploy, and analyze ~20 marketing emails per month, including writing copy, preparing briefs, and collaborating with design, product, sales, and other teams.
- Run A/B tests across up to 15 flows per month to optimize performance.
- Monitor and report Store email KPIs monthly, providing actionable insights.
- Manage the email database: clean, import, tag, and segment incoming profiles to maintain data quality.
- Build and maintain targeted lists and segments to improve personalization and deliverability.
- Import weekly donor lists into Klaviyo with accuracy, ensuring data is cleaned, tagged, and segmented.
- Collaborate with the Store product team to plan, execute, and report on holiday campaigns and the email marketing calendar.
- Attend a minimum of 2 weekly Zoom meetings.
Requirements
- 2+ years' of CRM experience, ideally with hands-on exposure to Klaviyo and Hubspot.
- Proven experience creating and optimizing e-commerce email campaigns.
- Past e-commerce retail experience strongly preferred.
- Strong analytical skills with experience using Google Sheets/Excel for reporting.
- Exceptional attention to detail, organization, and project management.
- Ability to write clear, and compelling copy.
- Comfortable working independently and meeting deadlines in a fast-moving environment.
- Strong understanding of email campaign creation, layout design, and lifecycle marketing.
- Experience with A/B testing and campaign optimization.
- Familiarity with HTML for email formatting (deep coding knowledge not required).
- Ability to import weekly donor lists into Klaviyo accurately and maintain data quality.
- Experience managing email databases: clean, import, tag, and segment profiles.
- Must be able to attend a minimum of 2 weekly Zoom meetings.
- We use E-verify to onboard new hires.
Benefits
- $30 - $48 hourly rate
- Paid monthly, on the 15th
- Remote (Full-time, Remote contract)
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
email campaign creationA/B testingdata cleaningdata segmentationemail database managementHTML for email formattingGoogle SheetsExcelKlaviyoHubspot
Soft skills
analytical skillsattention to detailorganizationproject managementcopywritingindependencedeadline managementcollaborationcommunicationpersonalization
