Senior Affiliate Creator Marketing Manager, Consultant
Right Side Up
Salary
💰 $120,000 - $140,000 per year
Job Level
Mid-LevelSenior
About the role
- Take direct ownership of performance across a mix of channels, flexing between digital, offline, and experimental opportunities.
- Build playbooks for new channel launches by testing quickly, learning efficiently, and scaling what works.
- Partner with internal teams and external vendors to execute and optimize campaigns.
- Research, evaluate, and launch new acquisition channels (Ex. Reddit, TikTok, OOH, etc).
- Develop playbooks to scale successful tests into repeatable growth drivers.
- Present business cases and performance forecasts to marketing leadership.
- Partner with other channel leads to ensure holistic acquisition strategies and coordinated messaging.
- Collaborate with analytics to build dashboards and regularly report out performance insights to stakeholders.
- Support integrated campaign planning that spans both online and offline channels.
- Accurately forecast spend, CAC, and new customer contribution by channel.
- Reallocate spend dynamically to maximize efficiency and scale.
- Build and manage structured testing roadmaps for existing and emerging channels.
- Develop hypotheses, define success metrics, and analyze results to inform future strategy.
- Share learnings with the broader marketing team to uplevel growth strategy across the board.
Requirements
- 4–6 years of experience in growth marketing, channel management, or acquisition strategy.
- Hands-on experience with full front to end acquisition channel management and responsibility for channel results.
- You’re a cat person 🐾. Ideally you have a cat or at least know a lot about cats and cat culture.
- Proven experience managing agencies or vendor relationships.
- Comfortable running structured tests, interpreting performance data, and translating results into actionable insights.
- Strong project management skills, you can juggle multiple campaigns, partners, and timelines with ease.
- Analytical and detail-oriented but also comfortable zooming out to shape big-picture strategy.
- Startup-minded: you’re scrappy, proactive, and comfortable working without a playbook.
- Strong communicator and collaborator; you know how to partner with creatives, analysts, and finance teams.
- Huge plus: DTC or subscription background.
