Director of Business Performance – Optimization
BECU
VP of Guest Marketing – Experiences
Sky Zone
full-time
Posted on:
Location Type: Remote
Location: Remote • California, Colorado, Illinois, New York, Texas • 🇺🇸 United States
Visit company websiteSalary
💰 $200,000 - $225,000 per year
Job Level
Lead
About the role
- Own the complete guest journey from first visit through loyalty and advocacy
- Lead a team of 90+ marketing and guest experience professionals
- Drive digital innovation strategy to enhance user experience
- Develop and execute lifecycle marketing strategy
- Oversee program innovation and enhancement
- Ensure exceptional guest service excellence
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field; MBA preferred
- 12+ years of marketing experience
- 7+ years in senior leadership roles
- Proven expertise in lifecycle marketing
- Deep knowledge of MarTech ecosystems
- Experience leading large teams
- Background in B2C industries such as retail, hospitality, entertainment, etc.
- Exceptional attention to detail
- Outstanding communication skills
Benefits
- Medical, dental, and vision coverage
- 401k plan with company matching
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
lifecycle marketingMarTech ecosystemsdigital innovation strategy
Soft skills
leadershipcommunicationattention to detail
Certifications
Bachelor’s degreeMBA
