Seed Health

Sales

• Strategic Partnership Leadership: Lead sales efforts with current partners (Target, Sprouts, Erewhon), while pioneering new launches across new channels. Adept at building strong partnerships and multi-year growth plans.
• Omni-Channel Excellence: Navigate retailer’s complex retail ecosystem to optimize product placement, pricing strategies, promotional calendars, and merchandising execution across all touchpoints.
• Performance Optimization: Monitor and analyze business performance against forecasts, identifying growth opportunities and implementing corrective actions to maximize ROI on trade investments
• Cross-Functional Collaboration: Partner with internal stakeholders including Product and Brand Marketing, Supply Chain, Demand Planning, Product Development, Finance and Channel Owners to ensure seamless execution of retail strategies and maintain optimal in-stock
• Financial Stewardship: Develop accurate sales forecasts, manage account-level P&L statements, and ensure trade spending remains within budgetary constraints.
• Relationship Management: Build deep, strategic relationships with retailer’s buying teams, merchandising specialists, category managers, and digital commerce leaders as well as key brokers, display development and execution compliance partners to secure optimal shelf positioning and promotional support
• Market Intelligence: Conduct comprehensive competitive analysis, monitor category trends, and translate market insights into actionable strategies that position Seed as the premium probiotics authority within the broader wellness ecosystem

Retail Sales Director