Save the Children Deutschland

Manager

• Contribute to the development, planning and implementation of brand awareness campaigns, including strategic media planning and operational execution
• Coordinate and manage donated ad placements and secure pro bono media placements
• Support events and partnerships with external partners to increase Save the Children’s visibility
• Conceptualize, develop and manage brand materials
• Support brand positioning in Germany and assist with the management and analysis of market research studies
• Advise internal teams on brand-related matters and contribute to brand training

Brand Manager, m/f/d

Customer Success Manager

• Lead the CRM/Marketing Automation area
• Manage and further develop our CRM (Salesforce Nonprofit Success Pack)
• Manage and further develop our marketing automation tool (Salesforce Marketing Cloud)
• Coordinate and commission the implementation partner (acting as Product Owner)
• Make strategic decisions on the use of Salesforce apps
• Work closely with internal stakeholders (users, Data Analytics, IT)
• Serve as the contact person for salesforce.org
• Actively participate in relevant working groups at Save the Children International

Head of CRM / Marketing Automation

• Create and prepare content for press relations and pitch a range of formats and topics to editorial teams
• Coordinate media inquiries and support subject-matter experts during interviews or background briefings
• Proactively build and maintain relationships with media contacts
• Prepare and handle logistics for press trips in coordination with Save the Children country offices and team management; where necessary, undertake independent business travel
• Support the planning and implementation of press activities such as briefings, trainings and events
• Create social media content
• Contribute to the strategic development of press work to strengthen brand and thematic presence in a changing media landscape
• Work closely with other departments and teams (e.g., Advocacy, Program, Fundraising and Marketing) to align communications activities
• Take on additional tasks as agreed with the team management

Manager – Media/Digital

• Creation and preparation of content for press work and offering various formats and topics to editors
• Prioritization and management of media inquiries and support for subject-matter experts during interviews or background briefings
• Proactive, strategic expansion and maintenance of reliable contacts with media representatives
• Preparation and logistical organization of press trips in coordination with Save the Children country offices and team leadership; independent business travel as needed
• Planning and implementation of additional press activities with a high degree of initiative, such as briefings, training and events
• Supervision of student assistants
• Contribution to the strategic development of press work to strengthen brand and topical presence in a changing media landscape
• Close collaboration with other departments and teams (e.g., Advocacy, programme departments, Fundraising and Marketing) to coordinate communications measures
• Acceptance of additional tasks in agreement with team leadership

Manager – Media

Lead Generation

• Develop and implement digital initiatives for lead generation that engage and inspire support for Save the Children’s work
• Conceptualize and produce lead magnets and landing pages
• Design and adapt audience-specific image and video creatives, and create and translate copy
• Create digital touchpoints for lead conversion journeys, particularly email campaigns
• Work closely with our telephone team to provide content briefings
• Contribute to optimizing the full funnel from acquisition to conversion in close coordination with colleagues from Testing and Performance
• Continuously monitor and report on own initiatives
• Collaborate closely with internal specialist departments and colleagues across Save the Children worldwide

Brand Manager, m/f/d

Head of CRM / Marketing Automation

Manager – Media/Digital

Manager – Media

Manager, Digital Acquisition and Performance Marketing – Lead Generation and Conversion