Product Director
Salesforce
CloudSFDC
Chief Customer Officer, Marketing Cloud
Salesforce
full-time
Posted on:
Origin: • 🇺🇸 United States • California, New York, Utah, Washington
Visit company websiteSalary
💰 $371,000 - $417,000 per year
Job Level
Lead
Tech Stack
CloudSFDC
About the role
- Represent Salesforce Marketing Cloud in guiding customers to success with the product, while enabling and leading sales and partner success.
- Drive the strategy, development, and adoption of tools, sales plays, demo environments, systems, and programs to enable sales and partners.
- Lead a data-driven organization that measures all aspects of product usage and leverages insights to optimize product performance and customer experience.
- Lead transformation programs to guide customers in adopting the latest technologies.
- Coordinate across Product Management, Engineering, Customer Success, Product Marketing, and Sales to drive adoption initiatives.
- Lead GTM Programs for Marketing Cloud; Run the Business programs with Product Marketing, Sales Operations, Distribution Leaders, and Partner Liaisons to maintain pipeline generation, ACV growth, retention, and adoption.
- Operate a data-driven GTM program that continuously evaluates market and sales conditions, enabling proactive decision-making with stakeholders to keep the business aligned with distribution needs.
- Build scalable programs that produce current, executable sales plays aligned to the latest product strategy.
- Develop and implement scalable Solution Engineering demo and environment programs to support sales, driving convergence to the latest product versions.
- Lead the creation and execution of a comprehensive enablement strategy for Marketing Cloud in coordination with Product Marketing.
- Ensure effective enablement for Solution Engineering, Account Executives, Customer Success, and Partners on Marketing Cloud products, solutions, and value propositions.
- Manage and resolve sales escalations promptly and effectively, including the use of AI and agents to scale resolution.
- Establish and refine deal support processes for frontline sales teams and managers.
- Create and distribute roadmap enablement and distribution programs for internal and external stakeholders.
Requirements
- 15+ years in senior leadership roles, with at least 5 years in sales leadership and 5 years in marketing technology.
- Demonstrated success in driving ACV growth through sales and partner programs.
- Consulting experience with customers, solving complex problems through technology.
- Extensive experience working with sales teams (Account Executives, Solution Engineers) and channel partners.
- Proven track record collaborating with software product teams.
