Global Channel Marketing Manager
Corelight
CloudCyber SecurityFirewallsGo
Job Level
Mid-LevelSenior
Tech Stack
CloudCyber SecurityGo
About the role
- Manage and develop relationships with distributors and resellers across the EU region
- Drive sales growth and market development through strategic outreach and relationship building within the channel
- Recruit and onboard new distributors and resellers to expand market coverage
- Enable distributors to increase their sales to resellers and end customers
- Coordinate joint marketing activities and collaborate on marketing campaigns, conferences, webinars, and partner activities
- Conduct sales meetings and product presentations online and at industry events, demonstrating products to distributors, resellers and VARs
- Manage and update the sales pipeline in cooperation with distribution partners
- Maintain high-quality data in internal systems, capturing information from distributors, partners, and internal teams
- Ensure alignment with the company’s channel strategy
- Travel as required (approximately 20–50%)
Requirements
- Proven experience in sales, lead generation, business development, and relationship management in B2B, software, or technology-related products
- Ideally experience in distribution or channel sales
- Knowledge of channel incentive programs, MDF, and partner enablement is a plus
- Interest in and familiarity with the technical aspects of the products or services being sold
- Strong negotiation skills to close agreements and maintain profitable distributor/reseller relationships
- Ability to deliver engaging product presentations and demos, online and at events
- Excellent verbal and written communication skills in English (C1/C2)
- Additional languages are a plus
- Collaborative mindset to work with marketing, technical, and sales teams
- Experience with CRM tools (HubSpot, Salesforce, Zoho)
- Advanced MS 365 skills including document creation, spreadsheets, presentations, and data analysis
- Willingness to travel approximately 20–50% of the time
