B2B Marketing Operations Manager
monday.com
Director of Marketing – Demand Generation
Rillet
full-time
Posted on:
Origin: • 🇺🇸 United States • New York
Visit company websiteJob Level
Lead
About the role
- Own the strategy and execution of programs that generate qualified pipeline and fuel revenue growth.
- Build the demand engine: design campaigns, scale channels, and lead a team that translates awareness into measurable business results.
- Develop and execute the overall demand generation strategy to hit pipeline and revenue goals.
- Lead a team of marketers across paid media, content syndication, ABM, email, and events.
- Partner with Sales and Product Marketing to align campaigns with go-to-market priorities.
- Build and optimize full-funnel programs — from top-of-funnel awareness to customer conversion.
- Define KPIs, implement rigorous measurement frameworks, and continuously test and iterate.
- Work with RevOps to ensure data integrity, accurate attribution, and clear reporting.
- Explore and scale new channels, tools, and tactics that accelerate growth.
Requirements
- 7–10+ years of B2B SaaS demand generation or growth marketing experience, with 3+ years leading teams.
- Proven ability to build scalable demand engines that deliver against pipeline and revenue targets.
- Deep knowledge of digital channels: paid acquisition, ABM, events, marketing automation.
- Analytical, data-driven, fluent in attribution and performance reporting.
- Strategic thinker with a bias toward action.
- Experienced team leader who can hire, develop, and retain top talent.
- Strong communicator who thrives in cross-functional environments and influences at the executive level.
- Application requirements: Name, Email, Phone, Resume, LinkedIn Profile (required fields).
- Legal authorization: Must be legally authorized to work in the USA, Canada, or Barcelona; must disclose sponsorship needs.
