Brand Marketing Analyst
Ford Motor Company
Tableau
Paid Media Buyer / Strategist
Rhythm
contract
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $50 - $70 per hour
Job Level
Mid-LevelSenior
Tech Stack
Tableau
About the role
- Campaign setup, management, optimization, and reporting across Meta and Google Ads.
- Plan, launch, manage, and optimize paid social and paid search campaigns across Meta and Google Ads.
- Monitor campaign performance, adjust tactics, and identify optimization opportunities.
- Merge data from multiple sources into clear, actionable insights.
- Build weekly reports with executive-level insights.
- Collaborate with the Media Manager and Media Director to align campaign performance with brand goals.
- Support campaign execution and performance analysis and communicate findings to leadership.
Requirements
- 4+ years of paid media experience, with a focus on paid social and paid search buying in Google and Meta.
- Proven hands-on experience buying and managing campaigns in Meta Ads Manager and Google Ads (required).
- Hands-on experience with major advertising platforms’ native analytics (Meta, Google, The Trade Desk).
- Advanced proficiency with Google Analytics 4 (GA4).
- Strong skills in data visualization tools (Sheets, Tableau, Looker Studio, etc.).
- Familiarity with additional social platforms (TikTok, LinkedIn, Pinterest) is a plus.
- Strong written communication skills and ability to translate complex data into executive-ready recommendations.
- Experience merging data from multiple sources and building weekly executive-level reports.
- Performance-driven, detail-oriented, and comfortable working autonomously.
