Red Frog Solutions

State Sales Manager

Red Frog Solutions

full-time

Posted on:

Origin:  • 🇺🇸 United States • Florida

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Salary

💰 $150,000 per year

Job Level

Mid-LevelSenior

Tech Stack

Node.js

About the role

  • Drive growth across Florida by managing sales and distributor relationships
  • Lead a team of 3–4 Market Sales Managers across the state
  • Manage on- and off-premise channels to deliver volume, visibility, and value
  • Collaborate with Regional Sales Manager to define and execute annual sales strategy
  • Oversee full brand portfolio and ensure executional excellence by SKU
  • Drive volume, pricing, merchandising, and promotional performance across key accounts
  • Build strong relationships with distributors, wholesalers, and key customers
  • Plan and execute pricing strategies, programming, and promotional activities
  • Ensure visibility through POS, displays, menus, and consumer activations
  • Personally lead and support high-impact key account calls
  • Identify market trends, competitor activity, and opportunities for growth
  • Regularly travel throughout the territory to oversee execution and mentor team members
  • Participate in wholesaler meetings, sales planning, and brand strategy sessions
  • Maintain tight control of budgets, expenses, and commercial ROI

Requirements

  • Minimum 5 years’ experience in the alcoholic beverages sector
  • Experience working for both suppliers and distributors
  • Demonstrated success managing a state or regional sales territory
  • Proven track record managing and developing sales teams (3–4 direct reports)
  • Strong network of industry relationships across Florida
  • Strong commercial capabilities (volume, pricing, distribution, promotional execution)
  • Excellent leadership, coaching, and communication skills
  • Entrepreneurial, self-starting mindset
  • Skilled in working with distributors, key accounts, and internal stakeholders
  • Technically proficient with Microsoft Office Suite
  • Valid driver’s licence
  • Willing to travel 4–5 days per week throughout Florida
  • Experience activating premium spirits and wine brands in on- and off-premise channels (Preferred)
  • Familiarity with field marketing, menu placement, and POS deployment (Preferred)
  • Must be based in Southern Florida
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